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SUMMARY: Print is still a powerful force for advertisers, according to a recent study by The Hindu Group, especially when ads are frequent or placed in targeted print products or supplements. Straightforward messaging and advertorial content also tend to improve response rates.

Hindu Group study pinpoints strengths of print advertising

IPP Desk - 0
JLF

Mark your calendars for JLF Toronto 2021

Priyanka Tanwar - 0
JLF

Digital edition of JLF 2021 in February

Priyanka Tanwar - 0
JLF

JLF 2022 offers special delegate experience

IPP Desk - 0
Polar

Polar-Mohr develops Polar AirGo Jog for postpress finishing

IPP Desk - 0
Wan-Ifra announces the winners of the 2021 Digital Media Awards

Wan-Ifra announces winners of 2021 Digital Media Awards

IPP Desk - 0
Jagran Prakashan group reveals FY 2021 results

Jagran Prakashan group reveals FY 2021 results

Naresh Khanna - 0
Schwäbisch Media publishing building in Ravensburg design by Wiel Arets Architects (WAA) (Photo Roland Rasemann/Jan Peter Steppat)

ppi Media delivers StoryBox content portal for Schwäbisch Media

IPP Desk - 0
Piotr Stasiński, former deputy Editor-in-Chief and current Special Media Advisor to Gazeta Wyborcza Foundation – On right the newsroom of Gazeta Wyborcza Photo Wan-Ifra

Golden Pen of Freedom Awarded to Gazeta Wyborcza & Gazeta Wyborcza...

IPP Desk - 0
Editors Guild of India

Editors Guild of India hosts webinar on pandemic coverage in mass...

IPP Desk - 0
Booker

The Promise wins the 2021 Booker Prize for Fiction

IPP Desk - 0
IFRA World Publishing Expo|DD Purkayastha to leave ABP

DD Purkayastha as keynote speaker at IFRA World Publishing Expo

IPP Desk - 0
The print front end for your headless CMS – tohoop

The print front end for your headless CMS – tohoop

IPP Desk - 0
The Hindu

The Hindu and businessline unveil a new design

IPP Desk - 0
Wan-Ifra

Wan-Ifra and UNESCO join forces to support journalism

IPP Desk - 0
Way forward for the print media – improvise and adapt to the new realities

Way forward for the print media – improvise and adapt to...

Nilutpal Thakur - 0
South Asian Digital Media Awards

Wan-Ifra South Asian Digital Media Awards 2020

IPP Desk - 0
Kodak India

Bhalachandra Nikumb of Kodak India on the Covid-19 pandemic

IPP Desk - 0
Editors Guild of India

Editors Guild of India statement on Press Council of India advisory

IPP Desk - 0
newspapers

Indian newspapers are the lowest priced products in the world

Priyanka Tanwar - 0
Dolly Jha Nielsen

Digital and alternate media is slowly displacing the legacy Indian print...

Naresh Khanna - 0
APAC

Wan-Ifra GNI APAC Subscriptions Lab to launch on 7 August 2020

Naresh Khanna - 0
journalists

Wan-Ifra webinar shows how journalists can keep devices safe

Nilutpal Thakur - 0
321Soft TIFF Studio software

321Soft launches TIFF Studio

Naresh Khanna - 0
No money for food, rent’: How COVID upset a blind couple’s life.

No Money for Food, Rent’: How COVID Upset a Blind Couple’s...

IPP Desk - 0
JLF

JLF 2022 announces second tranche of speakers

IPP Desk - 0
Deadline extended for ACHEMA Media Award 2021

Deadline extended for ACHEMA Media Award 2021

IPP Desk - 0

Wan-Ifra’s 3rd Indian Media Leaders eSummit 2022

IPP Desk - 0
Ricoh shows its new webfed inkjet press at Hunkeler Innovation Days in end-February 2019. Photo IPP

NCLAT sets aside Ricoh India acquisition by Dharamsi-Jhunjhunwala consortium

Naresh Khanna - 0
IOP Publishing's Open Access publishing platform

Researchers to get benefit from APC-free OA publishing in all IOP...

IPP Desk - 0
Portico

Sally J Morgan wins 2022 Portico Prize

Priyanka Tanwar - 0
Supreme Court on Pegasus

‘Thorough inquiry’ says Supreme Court on Pegasus hack

Girish Anshul - 0
Pune Book Fair

Pune Book Fair postponed amid Covid surge

Priyanka Tanwar - 0
The 33rd Guwahati Book Fair from 30 December 2020 to 10 January 2021|Book industry ups and downs

Guwahati Book Fair – 30 December 2020 to 10 January 2021

Nava Thakuria - 1
Brisk sales of Apple Daily's Chinese edition

Hong Kong residents buy Apple Daily to show support

Naresh Khanna - 0
Jagran Prakashan group reveals FY 2021 results

Indian print media to lose Rs 18,000 crore in FY 20-21

Naresh Khanna - 0
Robert Whitehead of INMA reviews the various Goggle compensation cases or negotiations in progress around the world.

The INMA South Asia Conference on 12 & 13 August 2021

Naresh Khanna - 0
women's

Women’s Prize For Fiction announces 2022 shortlist

Priyanka Tanwar - 0
Golden Pen Of Freedom trophy

Golden Pen of Freedom Award

IPP Desk - 0
Registrations open for South Asian Digital Media Awards 2021

Registrations open for South Asian Digital Media Awards 2021

IPP Desk - 0
The Potential Impact of Work-From-Home on Newsrooms by May Meehan

The Potential Impact of Work-From-Home on Newsrooms

IPP Desk - 0
Wan-Ifra

Wan-Ifra to hold world news media Congress 2023 in Taiwan

IPP Desk - 0
Supreme court on pegasus

Pegasus – GOI again comes to Supreme Court without an affidavit

Girish Anshul - 0
IOP Publishing

IOP Publishing unveils new open access environmental journal series

IPP Desk - 0
Newsroom

Future — Proofing your Newsroom

IPP Desk - 0
News Media Bargaining Code

Google on Australia’s News Media Bargaining Code

Naresh Khanna - 0
ABP’s Telegraph in Calcutta, India, produces an advertisement showing the safety measures — from production to distribution to street sales — being undertaken to ensure print is safe for readers.

Zero incidents of COVID-19 being transmitted through print

IPP Desk - 1
AI

Wan-Ifra webinar on AI for journalists and newsrooms

IPP Desk - 0
Rana Ayyub

Delhi High Court enables journalist Rana Ayyub to travel overseas

Naresh Khanna - 0
Pratilipi

Interview – Ranjeet Pratap Singh, co-founder & CEO, Pratilipi and Niket...

Priyanka Tanwar - 0
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