Re:Connect – IPPStar again at the Frankfurt Book Fair 2021

FBF Special Edition – 20 to 24 October 2021

The opening event of the Frankfurt Book Fair Special Edition 2020 Screenshot IPP

IPPStar will once again take advantage of the FBF Special Edition. In our monthly Indian Printer and Publisher, we’ve covered the fair for the past twenty-five years, attempting to report on the evolution of the global publishing industry and its interaction with the Indian publishing, printing, and services business.

This year the Frankfurt Book Fair will once again bring the international publishing sector together. Publishers, service providers, and literary agencies from more than 60 countries have signed up for the 73rd Frankfurter Buchmesse, held from 20th October to 24, 2021, as an in-person event with digital and hybrid options.

The book fair will feature over 110 organizations for the first time. Many exhibitors, including those from Argentina, Bulgaria, Estonia, France, Japan, Switzerland, Taiwan, and Hungary, will be present in 41 national collective displays. Both the French and English-language book markets in Canada will have a joint stand at the FBF. Future Guests of Honour for the show – Spain (2022), Slovenia (2023), and Italy (2024) – will be present at significant country stands.

Frankfurt Book Fair ‘Re:Connect’ is the motto, with ‘substantially’ decreased rates for physical stands and a digital program to go along with it. According to the organizers, the event will be held on a regular site, but with digital services and a particular focus on the worldwide rights and licensing market. In an email circular, the fair organizers stated, “We will be establishing a platform for the industry, authors, and readers to join together once again,” (8th March). “Last but not least, we will ensure that you work in a safe and productive environment.”

The German government will also provide funds to help keep ticket prices low. The FBF’s email added, ‘Frankfurter Buchmesse 2021 is funded by funds from the German government’s Neustart Kultur initiative, which we will pass on to you.’

At the FBF, the theme for Canada’s position as a special guest will be ‘Singular Plurality.’ “The Canadian literary scene has a hectic year ahead with over 300 published and soon-to-be-published works by 248 publishers in 2021,” organizers note. “Canada’s delegation, which includes renowned authors, illustrators, and painters, is excited to be a part of Frankfurt’s official hybrid presence in October.”

IppStar’s Indian Print Export Forum and Book Industry Research

IPPStar has done it in person most of the time, and twice we’ve taken a stand with and on behalf of Indian printers to help them export book printing under an imprint called the ‘Indian Print Exporter Forum.’

We also assisted the German Book Office in New Delhi (which has been discontinued in the past year) to organize a speed dating event for Indian book printers to meet with international publishers one year. For the second year running in the digital rights section, we will again present some of US author Tony Dunbar’s crime fiction for translation rights to Indian and European languages.

We’re waiting for the Indian publishing and print industry, particularly its fragmented book publishing and printing sectors, to recognize the importance of IppStar’s extensive research of Publishing and Book Production in India and Bangladesh – a comprehensive study into all types of books and languages that it first undertook over ten years ago and completed in 2019.

The study tries to go beyond the slick presentations of English language publishing of general books based on small samples that have overlooked a significant portion of the Indian publishing pyramid.

Note — Those interested in IppStar’s research or in being represented in its Print Export Forum or for buying and selling publishing and translation rights through IppStar at the FBF rights platform, can contact Purva Dwivedi at





The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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