The INMA South Asia Study Tour, taking place on 18 and 19 November 2019, is a two-day exploration of the Delhi, Noida, and Gurgaon media market. The study tour will explore news brands, news media organizations, and digital start-ups with an eye for disruption, innovation and growth opportunities. At each stop, INMA study tour participants will get an in-depth overview and tour offices.
The tour will include visits to the offices of The Indian Express, Facebook, Hindustan Times, Times Internet, Google, and StoryXpress. The cost of the tour is Rs. 1,27,500 per person.
For practitioners seeking perspectives into consumers and advertiser subject matters, INMA offers two half-day seminars. The morning seminar on 20 November 2019 will comprise two sessions: ‘Impact of socio-cultural patterns on content consumption and news brands’ and ‘How mobile and video journalism are driving a culture change?’ The seminar will take place at The Imperial, New Delhi, and the cost is Rs. 16,000 per person.
The afternoon seminar on the same day and at the same venue will include two sessions: ‘Browsing through the labyrinth of smart data’ and ‘Unleashing the potential of native advertising.’ The cost of the seminar is Rs. 16,000 per person.
At the conference, one can gain insights into what matters most now – how to win in a world of disruptive changes and unprecedented competition. Shailesh Prakash, chief information officer and vice president of Digital Product Development, The Washington Post, will address the audience on ‘News Media Today – The perfect storm or the perfect opportunity?.’ Andy Brown, chief executive officer and chairman, Kantar Media, will talk about ‘What do brands want now’ and Earl J Wilkinson, executive director and chief executive officer, INMA, will present the ‘News Media Outlook 2019 – What’s over the horizon for publishers in South Asia.’ The sessions will take place on 21 and 22 November 2019 at The Imperial. The cost of the sessions is Rs. 45,000 per person.
The above-mentioned rates are applicable till 30 September 2019, under the early bird offer.