Umpire Technologies’ perspective on Media Expo 2021

Be at peace, be happy and grow your business

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Umpire Technologies
Mitesh Purohit and Sumit Gupta, founder, Umpire Technologies standing at their company's stall at Media Expo 2021. photo IPP

Founded by Sumit Gupta and Mitesh Purohit, Delhi-based Umpire Technologies’ mantra is simple – delivering innovative technologies and solid after-sales support. With their extensive expertise in the laser, CNC, and CAD-CAM industries, rather than providing single products or machines, the company provides solutions that can connect ideas to manufacturing applications. It seeks to deliver and execute practical solutions that enhance industrial automation, and which are adaptable for a wide range of applications.

At the Media Expo in Greater NoidaIndian Printer and Publisher, asked the two owners a couple of questions about the exhibition and the machines that they showcased there. Purohit commented, “Umpire Technologies participates every year and as the show was stopped for two years by the pandemic, we are now back at the same pace as in the earlier shows. Although in 2021 the exhibitors are less compared to 2019, the visitors’ footfall is quite good. The genuine customers are coming with the hope of seeing new technology and to buy machines and return their businesses to full recovery at pace.”

Umpire Technologies showcases CNC router and CO2 laser devices

Umpire exhibited its CNC router and CO2 laser devices. Here, Gupta defined two segments of customers – “Those who want economical machines and the others who are looking for and want heavy-duty engines. In this category, we have the UT Sharp CNC router which is our most valued model and we have a range of three CO2 devices as well.”

The company is a manufacturer and importer of CNC routers, CO2 laser engraving and cutting, fibre laser marking and laser metal cutting machines. These are used in applications on materials including textile, leather, acrylic and wood.

Purohit explained that the company’s USP is the use of the highest quality material and advanced technology at competitive prices and with lower maintenance and downtime. “Once a machine is sold, we tend to sell it repeatedly. Our USP for the company is that if the customer is associated with us even once, he will become an associate for life.”

From the company’s perspective for growth in the near future, Purohit and Gupta said, “We are planning to scale up the production of our machines. As we have a perfect hold in North and Central India, we are somewhere dull in the Southern market. So first our main aim is to strengthen the South region and after that, we plan to export the machines.”

Purohit and Gupta concluded our conversation with a message to the visitors of the Media Expo. “There is a return of business. Choose the best quality product which satisfies the need for your business. Be at peace, be happy and grow your business.”

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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