EFI Reggiani’s new digital textile printer launched in Istanbul

Textile printing solutions from EFI

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EFI Reggiani
EFI Reggiani stand at ITM Istanbul

EFI has launched its newest digital textile printer EFI Reggiani COLORS at the ongoing ITM Exhibition in Istanbul. EFI is also highlighting its advances in traditional manufacturing, with the new EFI Mezzera technology for more environmentally sustainable dyeing on denim garments.

EFI’s newest Reggiani offering – the company’s fourth high-tech textile printer debut in less than one year – offers imaging configuration that is especially important for customers seeking to establish a distinct competitive advantage.

“The new EFI Reggiani COLORS printer launching at ITM is a breakthrough offering for textile producers, offering up to 12 colors that can be printed in a row,” said EFI Reggiani vice president and general manager Adele Genoni. “This unparalleled new digital printer brings new creativity to the industry with an explosion of color. And, along with the entire portfolio of advanced EFI Reggiani textile production solutions, it helps our customers reach new levels of sustainability, efficiency and profitability.”

The EFI Reggiani COLORS digital printer allows users to print nearly any configuration of inks in 180-, 240- and 340-mm widths, including using special inks, inks of different chemistry types, and chemistry for special treatments such as for higher-penetration printing, all at the same time. It prints up to 560 square meters per hour. Users can place the printer’s 12 colors in a high-productivity 6+6 configuration for superior imaging at much faster throughput speeds. The new EFI Reggiani printing software on the COLORS model allows for real-time image processing, which enhances users’ overall workflow performance.

Advanced production workflow

The EFI Ecosystem of industrial textile technologies helps customers address a wide range of industry challenges, including the need to cost-effectively produce samples and smaller garment lot sizes, gain faster time to market, and produce designs that are difficult or impossible to produce with conventional technologies. The ecosystem includes the EFI Fiery Textile Bundle, which combines technologies for efficient textile design and file preparation with the Fiery proServer digital front end (DFE) for professional color management and high-quality RIP output on EFI Reggiani digital printers. Fiery DesignPro tools in the bundle give stakeholders throughout the design team the power to quickly and easily create professional designs, seamless repeat patterns, different colorways, color libraries and palettes.

EFI Optitex software provides an integrated 2D/3D digital solution for the fashion and textile industry to enable companies to quickly create true-to-life 3D digital garments that inspire. Optitex 3D Design Illustrator, a new plug-in tool, gives designers the freedom to validate and customize 3D garments in Adobe Illustrator. Designers can visualize 3D garments, with accurate proportion and scaling, and customize the garment’s fabric, texture, stitching, embellishments, print patterns and graphic placement without waiting for a printed sample.

Low impact denim fashion

New EFI Mezzera indigo dyeing technology making its worldwide debut at ITM gives textile companies a way to eliminate the excess water usage, chemistry waste and high operating costs of denim production. EFI partnered with denim producers and manufacturers from around the globe to create the new Mezzera LOOP SLASHER product, which gives users a more sustainable process, reducing environmental impact with lower water consumption and operating costs.

The new product uses nitrogen-sealed chambers to improve indigo performance and preserve chemicals. Compared with other denim production technologies, the EFI Mezzera LOOP SLASHER has a 35% smaller footprint and uses 50% less indigo liquor. It also limits the total amount of chemicals needed in denim production, preserving 30% to 40% of hydrosulphite needed in the process for re-use.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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