HP Publishing Solutions to conduct webinar on publishing export

Part of HP Publishing 2020 vision webinar series

Image: Publishing 2020 Vision on Twitter

HP Publishing Solutions is hosting a webinar on ‘The Future of Export’ as part of the HP Publishing 2020 vision series of webinars aimed at looking at the future of publishing in all its guises. The webinar will take place on 24 November 2020 at 2130 hours IST.

Book exports contribute substantially to the UK, US, French, and Spanish publishing revenues and, while the Covid-19 pandemic impact has been significant, not least because of bookshop closures and increased shipping fees, other factors need to be considered when diagnosing the future health of export in these markets.

Image: Publishing 2020 Vision on Twitter

Off stage, increased audiobook streaming, Brexit, and environmental considerations all play their part in determining the longevity and well-being of this important revenue stream. Four expert panelists share their experiences over the last extraordinary year and debate what the future might look like/hold and the role that print can play in ensuring a sustainable agenda.

Register for the webinar here

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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