e4m webinar discussion on ‘non – metros: buoyant with festive demand’

e4m webinar to share key insights on upcoming festive season

webinar on 'non - metros: byoyant with festive demand'

exchange4media Group (e4m) in collaboration with Dainik Bhaskar Group is curating a series of webinars called ‘Non – Metros: Driving The Economic Resurgence’ where they focus on how the Tier II and Tier III cities in India are likely to lead the recovery from the pandemic and emerge as drivers of growth.

e4m is having a live moderated online discussion on ‘Non – Metros: Byoyant with Festive Demand’ on Thursday, 15 October 2020 from 1600-1700 hrs IST. The session chair for the panel discussion is Nawal Ahuja, co-founder, exchange4media Group. The esteemed panel members include Girish Agarwal, promoter-director, Dainik Bhaskar Group; Shashi Sinha, chief executive officer – India, IPG Mediabrands; Vikram Sakhuja, group chief executive officer, Madison Media and OOH; Vivek B Srivatsa, head-marketing for passenger vehicle business unit (PVBU), Tata Motors; Satyajit Sengupta, ccsmo – sales & marketing, Dainik Bhaskar Group; and Minoo Phakey, senior general manager-marketing, Dabur India.

The panelists will share their insights on post lockdown being lifted, non-metros’ display of higher resilience than the metros, the festive spend constitutes a significant part of discretionary spends in India, non-metros brim with activities during festive celebrations, positive buying sentiments being observed in the non-metros for the upcoming festive season, and expectations that the festive demand will pace up the economic activities further in non-metros. Click here to register.


In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

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