Canon Singapore is announcing the appointment of Arrow Digital as its Large Format Graphics Printers distribution partner in India
Canon Singapore announced the appointment of Arrow Digital as its Large Format Graphics Printers distribution partner in India. This distribution agreement is set to grow the indirect B2B channel for Asia’s Large Format Graphics printers. With effect from 1 January 2022, Canon Large Format Graphics products, including Canon Colorado series, 64” roll to roll production printers, UV gel Wallpaper Factory solutions, and Arizona UV Flatbed printers, will be sold and serviced through Arrow Digital’s extensive distribution network.
Established in 2003, Arrow Digital has provided digital printing solutions to the Indian market in various applications and industries. This strategic partnership is designed to provide large format inkjet customers with a complete solution provider across the sign and display market.
Arrow Digital being the right distributor for Canon’s market
“India is a very important market for our growing expansion in South and Southeast Asia. We take great pride in working closely with organizations that are committed to offering top-quality products, solutions and services to customers as it directly aligns with our objective at Canon. We believe that Arrow Digital is the right distribution partner to support Canon’s market penetration. Our commitment to the Large Format Graphics business remains at the highest level with the new appointment, and we will ensure a smooth transition for our product and services, to deliver best-in-class solutions and exceptional customer service to our customers.” said Steve Ford, managing director, Regional Production Printing Asia, Canon Marketing Asia.
2023 promises an interesting ride for print in India
Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and
multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.
The fragmented commercial printing industry faces substantial challenges as does the newspaper industry.
While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately
their growth will also be moderated by the progress of the overall economy. On the other hand book
printing exports are doing well but they too face several supply-chain and logistics challenges.
The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.
Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.
Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.
Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.
