Finalists announced for 2019 INMA Global Media Awards

Highest number of finalists from India

110

The International News Media Association (INMA) announced finalists for the 2019 Global Media Awards competition today, featuring top campaigns worldwide by news media companies to grow audience, revenue, and brand.

The 194 finalists rose to the top from this year’s 664 entries from 165 news media companies in 34 countries. Entrants included newspaper media, magazine media, digital media, television media, and radio media. Entries were judged across 20 categories and two groups: global/national brands and regional/local brands. The entries were judged in February by an international panel of 46 judges from 15 countries.

Leading the INMA shortlist is News Corp with 17 finalists across their titles internationally, followed by Schibsted with 16, Jagran with 11, Gannett/USA Today Network with 10, HT Media with eight, and Amedia, Bennett Coleman & Company Ltd., and Russmedia with seven each.

India has the highest number of finalists with 39, followed by the United States with 37, Norway with 22, and Australia with 17.

INMA has produced an awards competition rewarding excellence since 1937. This year’s Global Media Awards competition focused on six activities crucial to success including energizing brands, creating new products, growing, engaging, and monetising audiences, growing advertising revenue, developing customer insights, and instilling innovation.

Local brands such as Bennett Coleman & Company Ltd. (Times Group), Mumbai, India for The Times of India Flirts With Your City, and Hindustan Media Ventures, Noida, India for ‘Winning Back a Challenging Market – Meerut’ are the best brand awareness campaign finalists.

Hindustan Media Ventures, Noida, India for ‘An Inconvenient Truth of Missing Toilets for Women – Pink Toilets’ is finalist under best public relations or community service campaign category.

Bennett Coleman & Company Ltd. (Times Group), Mumbai for ‘#NoConditionsApply – Sindoor Khela’, Hindustan Media Ventures, Noida for ‘Campaign for Relief to Victims of Landslide Disaster at Uttrakhand’, and Jagran Prakashan, New Delhi, for ‘Fields On Fire’ are chosen for best public relations or community service campaign category.

Mathrubhumi Printing and Publishing, Kochi for ‘Mathrubhumi Re-Imagine the Future Season 2’,

Metropolitan Media Company, Bengaluru for ‘Educating Youngsters to Stay Away from Drugs – VK Drug Free Mangalore Campaign’, and Jagran Prakashan, New Delhi, for ‘The Culture Project’ are the finalists for best use of an event to build a news brand.

For the best new print product category, Hindustan Times Media, New Delhi is the finalist for its ‘Gurugram Launch’ and under the category best use of mobile, the finalists are ABP, Calcutta for its ‘Anandabazar Patrika – Songe Achi – App Helping Anandabazar Patrika Go Hyperlocal’ from India and Jagran Prakashan, New Delhi for ‘An App to Power a Parliament’. Judges awarded only two finalists in this group. Out of 20 categories, Indian finalists feature in more than 15 categories.

In May, 40 first-place winners will be announced from the finalists at the Global Media Awards Dinner at the Edison Ballroom in New York. The awards ceremony will be held on 17 May 2019, in conjunction with the 89th Annual World Congress of News Media. Regional winners and the global ‘Best in Show’ will be announced the same evening.

“This year’s finalists stand out for two reasons: an expanded willingness to use digital platforms to grow their core business and a heart-and-soul approach to their news brands to help solve community challenges,” said Earl J Wilkinson, executive director and chief executive officer of INMA. “This is an extremely creative class of INMA finalists, and it is an honor to make it to this round of judging.”

All entries to the Global Media Awards competition are now live in the ‘Best Practices’ archive of INMA.org.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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