Focus on textile printing, soft signage at Pamex 2024

6-9 February 2024 in Mumbai

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Pamex
Apart from labels, flexible, corrugation and cartons, Pamex has extended its focus on textile printing and soft signage in the upcoming edition.

The 2024 edition of the Pamex printing show – which covers labels, cartons, flexible packaging, and corrugation – will extend its focus on textile printing and the soft signage industry. The event, organized by the All India Federation of Master Printers (AIFMP) in association with Print-Packaging.Com, will be held from 6-9 February 2024 in Mumbai.

The Indian Printing Industry has witnessed increasing cross-segment migration, especially after the pandemic. The changing dynamics of the industry were highlighted at Pamex 2023, which dedicated an exclusive hall to labels and flexible packaging. This year’s theme was ‘Convergence in Print’. 

As a natural progression in the continuing story of convergence, Pamex has extended its focus on textile printing and soft signage in the upcoming edition, the organizers said. 

Textile printing

Pamex
The textile printing machinery segment will feature the manufacturers and providers of textile printing solutions, including digital printing machines; sublimation printing, DTF & DTG, heat transfer machines; flatbed and rotary screen printing and more.

Driven by the advancements in printing technologies and increasing disposable incomes of the consumer, the Indian textile printing market is growing at 7% every year. While there is a growth in the use of a range of technologies, including screen and sublimation printing, the demand for digital printing technology, growing at 17%, is outstripping others as it allows for greater flexibility and efficiency in production. 

The textile printing machinery segment will feature the manufacturers and providers of textile printing solutions, including digital printing machines; sublimation printing, DTF & DTG, heat transfer machines; flatbed and rotary screen printing; fabric label printing machines; textile printing consumables, including inks, chemicals, and auxiliaries.

Soft signage

The soft signage industry in India is valued at around Rs 1,750 crore and is growing at a CAGR of 10%. The growth in the industry provides an attractive service opportunity for sign printers looking to expand their offerings, while the textile printers are seamlessly able to move into this new business.

However, some of today’s sign and display service providers are also using their systems to expand into fabric and garment printing as well as commercial or home décor applications. The commercial printers facing growth challenges in their segment, find both textile printing and soft signage printing easy to diversify into.

The displays in the segment will include digital soft signage printers; digital and screen fabric and textile printers; heat transfer machines; printheads and software; solvent-based, eco-solvent-based, UV curable, and latex inks; dyes, toners, and cartridges; polyester-based and natural fiber textiles and blends and other PVC-free media.

PAMEX 2024 will thus cover the entire gamut of print, including labels, cartons, flexible packaging, corrugation, textile printing, and the soft signage industry.

The show will be held from 6-9 February 2024 in halls 1,2 & 3 at the Bombay Exhibition Centre in Mumbai. The show will feature more than 500 exhibitors and is expected to attract more than 40,000 visitors from all over India and neighboring countries.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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