Color-Logic’s customer certifies new Fujifilm Revoria Digital Press license

Same Day Printing is example of how process-agnostic Color-Logic process is

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Color-Logic’s customer certifies new Fujifilm Revoria Digital Press license
Fujifilm Revoria model PC1120 Digital Press. Photo: Fujifilm

Color-Logic has announced the first customer certification of the new Fujifilm Revoria model PC1120 Digital Press at Same Day Printing in Melbourne, Australia. Discussing the certification, Mark Geeves, the company’s director of Sales and Marketing, said, “Same Day Printing, a Color-Logic licensee since 2019, was able to implement their existing license on their new Fujifilm Revoria at no charge. The Color-Logic license is for a site, not for a given term or a specific press or process, which now allows Same Day Press to use, without additional cost, the Color-Logic metallic printing system with their new Fujifilm Revoria as well as their previous Ricoh press.” 

Continuing his discussion, Geeves said, “Same Day Printing is just another example of how process-agnostic the Color-Logic process is. Not only can Color-Logic licensees use the system with all the digital presses at a site, but with lithographic, flexographic, and other processes with a single perpetual site license. Users consistently tell us they are amazed at all the different press models and processes they can use to create sparkling metallics with Color-Logic. This feature is particularly valuable as brands extend their unique packaging and collateral material without the need to work with several printers.”

 It develops color communication systems and software tool sets for various special effect printing applications. It also provides brand owners, product managers, corporations, and their advertising agencies the ability to differentiate themselves and their clients with a simple print production process that yields dramatic results. Its decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment and supports the value of print and works with designers and printers to enhance their printed media.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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