WCD uses Drytac Protac AMP film to prevent the spread of Covid-19

Drytac Protac AMP requires less cleaning

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WCD recently used Drytac Protac AMP film with Microban antimicrobial protection to help prevent the spread of Covid-19 among workers at a local distributor’s warehouse
WCD recently used Drytac Protac AMP film with microban antimicrobial protection to help prevent the spread of Covid-19 among workers at a local distributor’s warehouse

Calgary-based on-demand print and information solutions provider WCD recently used Drytac Protac AMP film with microban antimicrobial protection on a specialist project to help prevent the spread of Covid-19 among workers at a local distributor’s warehouse.

WCD was tasked with planning, designing, and construction business WII Projects Calgary to create a café/kitchen experience for the business, overhaul the facility’s look, and ensure maximum protection for staff using the refreshment area.

The primary challenge for WCD centered around the protection element, with the company having to source a material that would help cut the risk of the virus spread among workers using the facility while at the same time not impacting the look of the new images or surfaces underneath.

WCD opted for Drytac Protac AMP, a unique clear textured polyester surface protection film with microban antimicrobial protection, which significantly reduces the chance of mould growth and bacterial contamination on higher-risk touch surfaces such as counters in food preparation areas.

Drytac Protac AMP film hardly impacts the surface quality

Protac AMP neither impacts the graphics performance nor the food preparation surfaces
Protac AMP neither impacts the graphics performance nor the food preparation surfaces

Drytac Protac AMP functioned as a laminate and was applied to surfaces throughout the kitchen area. The clarity of the film meant the graphics design underneath was clearly visible. Additionally, Protac AMP neither impacts the graphics performance nor the food preparation surfaces.

WCD Signage Solution Specialist (National) Stacy Underhill explains, “With Drytac Protac AMP, WCD was able to provide added protection against viruses and harmful germs. Thanks to its matte finish, we were able to protect the surface’s graphics without a light washout to the graphics.”

“The antimicrobial qualities of Drytac Protac AMP also means that the area requires less cleaning, which in turn ensures that the vinyl-covered areas are much less susceptible to damage from constant wiping and scrubbing. Products such as Drytac Protac AMP enable us to address any interior decor or signage antimicrobial protection needs.”

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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