Sharp Digital installs KM’s MGI Jetvarnish 3D & Accurioshine 101

Konica Minolta’s 26th MGI Jetvarnish installation in India

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Sharp Digital
(From L to R) Sharp Digital's directors Ekjot Singh and Gurvinder Singh along with Konica Minolta's vice president sales Kuldeep Malhotra at the installation of MGI Jetvarnish 3D One at Sharp Digital. Photo IPP

Sharp Digital with seven outlets is synonymous with ‘print on demand’ in the National Capital Territory of Delhi. Gurvinder Singh, director Sharp Digital, began the printing unit at Rajendra Place in 1980. The print shop moved to Naraina in 2011 while the newest Sharp Digital site in the by-lanes of the Naraina Industrial Area, one of the busiest industrial area of the capital, came into being in February 2020, just before the Covid-19 pandemic ravaged the country.

The company has seven outlets scattered across the Delhi NCR with print shops in Chawri Bazar, Naraina (two offices), Rajendra Place (two offices), Karol Bagh and Gurgaon. Sharp Digital provides print on demand solutions for educational materials and commercial books, brochures, visiting cards, and catalogs, together with party invites as well as wedding cards. 

The most alluring characteristic that draws clients to the Sharp Digital’s new Naraina industrial area space to be known as Jolly Reprographics is that everything from printing, cutting, creasing, folding, foiling, varnishing, binding, and finishing transpires under one roof.

MGI Jetvarnish strengthens Sharp Digital’s business model

Sharp Digital installed an MGI Jetvarnish 3D One and Accurioshine 101 on 28 October 2021 at the new Naraina plant. According to Kuldeep Malholtra, vice president sales and OP marketing for Konica Minolta India, this is the 26th installation for the Jetvarnish in India and the 8th one in the Delhi NCR region.

MGI Jetvarnish 3D One, a digital spot UV finishing device, empowers users to transform standard print jobs into appealing products that are more vibrant while adding tactile effects. The Jetvarnish 3D One model, which made its debut last year, has been designed as a compact, cost-effective entry-level remedy catering to all kinds of printers. The small operational footprint of the JetVarnish 3D One allows printers, finishers, and converters to have a full inhouse production and prototyping print embellishment system devoid of screens, dies, or plates. In addition, Sharp Digital has a battery of equipment including ten Canon digital presses along with a high precision IECHO digital die cutting machine.

Along with the new MGI 3D One, Konica Minolta has also supplied an AccurioShine 101 for offline foiling. The Accurioshine is an offline equipment supplied in combination with the Jetvarnish for applying foil on prints for stand out embellishment. Gurvinder Singh’s son Ekjot who now handles business operations along with him said, “This is an outstanding machine in the hot foil category with high speed and accuracy.”

KM’s Malhotra stated, “This is a crucial site and location for Konica Minolta looking at the surroundings – there are a lot of commercial printers in this area. Jolly Reprographics is a well-known name in the market which is providing end-to-end solutions for all customers. The installation of Konica Minolta MGI Jetvarnish 3D One will further strengthen their business model.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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