New Delhi’s MD Graphics installs Konica Minolta AccurioLabel 230

New roll-fed digital press heralds entry to pharma labels

Dheeraj Sharma, managing director of M.D Graphics (on the left) with the AccurioLabel 230
Dheeraj Sharma, managing director of M.D Graphics (on the left) with the AccurioLabel 230

New Delhi-based label printing and converting specialist MD Graphics recently installed a brand-new Konica Minolta AccurioLabel 230 digital press to run along with a battery of sheetfed presses it already had. The company, which was established almost a decade ago, operates from the three locations – New Delhi, Dehradun, and Ahmedabad. The AccurioLabel 230 has been placed at the New Delhi plant and has been operational for the last one and a half months.  

“We operate a number of sheetfed presses for our label printing business. To cater to the demand for labels in roll form, we opted for the Konica Minolta AccurioLabel 230. The press will also help us in catering to short-run jobs and variable data printing work,” says Dheeraj Sharma, managing director of MD Graphics.

The AccurioLabel 230 is the third re-design of Konica Minolta’s popular label series of toner-based printers. The design offers speed improvement on tack papers and tack films with a maximum print speed of 76 feet/min, shorter warm-up times, and an optional over-print kit enabling additional capabilities of running pre-printed media.

The AccurioLabel 230 incorporates improvements to its Brotech winder and unwinder, including air chuck control for trouble-free handling of roll material, pre and post area access lights for improved viewing of the web path, and an updated tension control for automatic tension settings during label runs.

In addition to the AccurioLabel 230, MD Graphics has offset, flexo, and digital sheetfed presses. With its robust finishing department, the company prints and converts decals, gumming stickers, dome labels, anodized labels, powder-coated printed labels, and heat sinks. Its customers are mainly in the electrical, electronics, and automobiles industries.

“We are extremely satisfied with the working of the press. The assistance extended by the Konica Minolta India team has also been excellent. With the help of the new press, we hope to expand our footprint in the pharmaceutical industry now,” Sharma says.  

M.D Graphics business inching towards normalcy 

After bearing the brunt of the Covid-19 pandemic during the most of 2020-2021 financial year, M.D Graphics has seen a strong bounce back in business in the 2021-2022 financial year. This is mainly because of a more relaxed lockdown implemented during the second wave by various state governments.

“In the last financial year, the impact on business was severe because of the blanket national lockdown. However, due to a much milder form of lockdown this year, the business disruption has not been very severe. In fact, our business is much, much better in 2021-2022 compared with 2020-2021. If things continue this way, we even hope to match the levels of 2019-2020,” Sharma concludes.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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