SNJ Enterprise Pune installs EFI Pro 32r+

Arrow Digital’s 2nd Pro 32r roll-to-roll

Poonam and Vishal Telkar, directors at SNJ Enterprise with the EFI Pro 32r+ LED roll2roll UV digital inkjet signage printer. Photo SNJ Enterprise

SNJ Enterprise in Pune has added an EFI Pro 32r+ LED roll2roll UV digital inkjet signage printer. This is the second installation of the EFI Pro 32r+ in India. Poonam and Vishal Telkar, directors at SNJ Enterprise have worked very hard since 2008, to grow their signage business with indoor and outdoor branding solutions for retail, FMCG automobile, petroleum, banking, promotional, and event management.

SNJ currently operates from a specialized 3,500 square foot well-equipped workshop in the city with Poonam Telkar handling the technology and CAPEX. She is continuously researching and studying the latest technology to improve production and solutions for her customers. SNJ is also a 3M endorsed graphics manufacturer.

SNJ Enterprise has purchased several inkjet printers from Arrow Digital since 2017 when it installed a Jetrix KX5 flatbed printer. In 2019 the company introduced the first GS3200 EFI Vutek 10-foot wide hybrid printer in Pune. On the recent EFI Pro 32r+ roll-to-roll printer, Telkar adds, “We are extremely happy with this latest addition and have always appreciated the support provided by Arrow. They have always helped us beyond our expectations, giving us the confidence and trust to march forward in this industry. Moreover, they have the best technologies and solutions from the best brands trusted worldwide.”

Sam Patel, chief executive officer, and managing director, Arrow Digital states, “The 3.2-meter EFI Pro 32r+ wide-format roll-to-roll LED printer, has everything you need – it is competitive, profitable, and an economical, all-in-one, production-level printer. With significant monthly capacity, it is capable to offer a wide range of applications – including white, and double-sided printing. On a wide range of substrates due to the LED cool cure technology, all with lower running costs, thanks to better ink consumption and lower power consumption too, the Pro 32r+ can print up to 3.2 meters wide, with the Ricoh Gen5 printheads.

“With the 7pl UltraDrop technology, it produces rich graphics and text with outstanding smoothness in shadows, gradients, and transitions, with a true resolution of up to 847 dpi and printing speeds up to of 2,756 square feet an hour. Above all these features, it comes with the industry-leading LED curing technology and all its cost savings and environmental benefits. The printer provides a 4-color plus optional white with EFI UitraDrop technology for those who love ultra-quality …. the brilliantly designed ‘cool cure’ LED technology empowers you with the ability to do more for less, increasing your profit opportunities by offering more premium margin jobs, while reducing operating costs and your environmental footprint.”

Additional optional features of EFI Pro 32r+

To further enhance the roll-to-roll printing, the new and improved high-speed LED SuperRange UV inks which are Greenguard certified and give the best color gamut to the EFI Pro32r+. The printer’s CMYK and white uses Genuine EFI Inks and are eligible for the 3M MCS Warranty for proven, guaranteed quality and outdoor durability on fleet and vehicle graphics and other applications.

The printer’s large selection of optional features gives users the ability to drive greater efficiency for faster, turnkey production. Optional inline slitters, automatic blackouts, back-to-back printing, iPhone application are key additions that help users improve throughput by reducing or eliminating altogether the need to handle printed jobs on separate finishing tables.

It includes EFI’s robust built-in Fiery Pro Server Core digital front end, featuring FAST RIP acceleration technology, plus RIP and print-on-demand functionality or the ability to print pre-ripped files at the printer interface. All these features make the EFI Pro32r+ an ideal solution for printing billboards, building wraps, POP, exhibition graphics, fleet graphics, window graphics and much more. It produces premium applications with a variety of white print-modes up to 5 year, opaque white layer, selective or spot, it can also serve as a light diffuser in backlit applications.

Telkar adds, we are sure the new addition will boost our printing capabilities and will surely prove profitable. We look forward to grow and add more printers and other equipment from Arrow in the coming years.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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