Nagpur’s Vedi Offset installs MGI Jetvarnish 3D One

Postprint value addition & decoration in demand

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Arun Singhania of Vedi Offset and Navdeep Dadwal of Konica Minolta with the new MGI press at Vedit Offset in Nagpur Photo Konica Minolta
Arun Singhania of Vedi Offset and Navdeep Dadwal of Konica Minolta with the new MGI press at Vedit Offset in Nagpur Photo Konica Minolta

Nagpur-based commercial print service provider Vedi Offset recently installed an MGI Jetvarnish 3D One to cater to the post-print value addition segment demand. The MGI Jetvarnish 3D One comes with Accurioshine foiling equipment. The MGI press was installed around the end of March 2021, just before the second COVID-19 wave hit India, leading to lockdowns in April and May.

“We have been in the digital print business for two decades, and our aim has always been to offer the best service to our customers by staying abreast with the latest technology. However, we have seen a surge in demand for post-print embellishment from our customers. They now want UV and foiling. To service this market segment, we opted for the MGI,” says Arun Singhania, owner of Vedi Offset.

Singhania says that MGI was the first choice as its technology is very well established, and Konica Minolta has a well-set network in India, which is a significant advantage.

“Before this, we used to outsource the UV and foiling jobs. Now with an in-house solution, we have better control over quality and delivery. Also, with the MGI now in place, we hope to see a new revenue stream emerge for us. With the rise in short-run jobs, the conventional value-added process was not feasible in terms of cost. This is where MGI is a big advantage,” he says.

The JETvarnish 3D One is the most cost-effective entry point into MGI’s complete series of sheet-fed, digital print enrichment finishing presses. The small operational footprint of the JETvarnish 3D One allows printers, finishers, and converters to have a full in-house production and prototyping print embellishment system without screens, dies, or plates. It coats up to 2,077 A3 size sheets per hour. The varnish formula allows flat 2D Spot UV highlighting and sculptured 3D raised special effects on a wide range of substrate stocks and media such as paper, synthetics, plastics.

Vedi Offset volumes back to normal after lockdown relaxations

Although the Vedi Offset was more or less operational during the second Covid-19 wave, the volumes had dropped sharply due to the restrictions on mobility. The MGI was installed in March, and the country went into lockdown in April, so the press was not fully utilized initially. However, since June, there has been a robust recovery in volumes.

“We have been operating the MGI to the maximum for the last couple of months as the lockdown was eased. Volumes have recovered as businesses have opened. Demand for short-run jobs has been going up since the first lockdown. This has been an advantage for us. I expect this trend to continue,” Singhania says.

In addition to the MGI, Vedi Offset has digital and offset presses in the print department. Vedi has a robust pre-press and finishing department as well.

Talking about future investment plans, Singhania says he plans to install some minor post-press equipment in the immediate future. “At present, we do not have any plans to get more equipment barring some minor ones for our post-press department,” he concludes.

 

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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