Singapore Press Holdings sweeps Digital Media Awards Asia 2021 with six wins

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IPP Desk
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The Digital Media Awards Asia winners 2021
The Digital Media Asia Award winners 2021

Singapore Press Holdings emerged as the biggest winner at WAN-IFRA’s Digital Media Awards Asia 2021, with a haul of two Golds and four Silvers. Coconuts Media clinched six awards to top the small and medium categories.

The Asian Digital Media Awards were first launched in 2009 to recognise news media organisations which have adopted digital media and mobile strategies in response to how people consume news and information today. One hundred and forty entries were submitted to this year’s competition. Gold winners of all the categories (except Best Special Project for Covid-19, which is a special time-limited category) are automatically eligible for WAN-IFRA’s World Digital Media Awards where they will compete against the top entries from other regions.

This year, Singapore Press Holdings was awarded in the following categories: Best News Website Or Mobile Service (Gold), Best Native Advertising / Branded Content Campaign (Gold), Best Use Of Online Video (Silver), Best Data Visualisation (Silver), Best In Audience Engagement (Silver), Best Project For News Literacy (Silver).

More opportunities for small and medium publishers

For the first time in 2021, WAN-IFRA has added a new Silver award in the Small/Medium Company sub-categories to recognise smaller media companies producing great work. The award is designed to pay tribute to news media companies with an annual revenue of less than US$10 million. This brings the total number of awards in each category to four – with a regular Gold and Silver award each and a special Gold and Silver for the top two small/medium companies. Should a small/medium company outscore large companies within the same category, it will be eligible for a regular Gold or Silver award.

The Fourth Media (Malaysia) and AsiaOne Online (Singapore) are small/medium publishers which beat their large counterparts to clinch regular Gold or Silver awards in their respective categories:
Best Project for News Literacy by The Fourth Media (Gold).
Best Native Advertising / Branded Content Campaign by The Fourth Media (Silver).
Best News Website Or Mobile Service by AsiaOne Online Pte Ltd (Silver).
Across the Small/Medium Company sub-categories, Coconuts Media is the biggest winner with four Golds and two Silvers.
Best Digital Marketing Campaign for News Brand (Gold).
Best Native Advertising/Branded Content Campaign (Gold).
Best News Website or Mobile Service (Gold).
Best Use of Online Video (Gold/Silver).
Best Data Visualisation (Silver).

This year’s competition also saw first-time winners in Coconuts Media, The Fourth Media, The Japan Times, The News Lens and ZingNews. Congratulations to all winners!
For the full list of winners, visit https://wanifraevents.eventsair.com/asian-digital-media-awards/2021-winners

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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