Michelman hires two new associates for its Printing & Packaging business segment

Michelman honored to appoint its two new experts

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Michelman introduces its two new associates
Michelman introducing its two new associates: Heather Ecke and Gianluigi Rankin

Michelman further invests in its Printing & Packaging business segment by adding two new associates to better anticipate and serve its customers’ needs in the digital printing and flexible packaging markets.

Gianluigi Rankin has joined the company as Global Marketing Manager for Digital Printing. Rankin will be responsible for the global market strategy and programs in the company’s digital printing segment. He brings 25 years of digital print industry experience, most recently as the Director of Product Management at Memjet. Before that, Rankin held a variety of product marketing and product management roles with HP.

Michelman explains Gianluigi expertise in the printing & packaging industry

Explains Rick Michelman, Chief Technology Officer & EVP, Americas & Printing & Packaging, “We look forward to Gianluigi using his extensive industry knowledge and experience to collaborate with our team to commercialize innovative solutions and create growth for our customers and partners in the digital print industry.”

Heather Ecke has joined Michelman as Account Manager for flexible packaging. Ecke brings 20 years of experience in the packaging industry with both technical and customer-facing roles. Multifaceted, she spent the early part of her career in technical sales support and laboratory positions. Most recently, she spent five years at Futamura helping converters incorporate cellulose-based film products in sustainable packaging applications.

Rick Michelman adds, “Heather has worked with the entire packaging supply chain, from brand owners to converters, and our customers will be the greatest beneficiaries of her addition to the team. She looks forward to finding the technical advantages that our products offer and applying them to solve our customers’ most difficult packaging challenges.”

 

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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