Sustainable chemistry for roti, kapda, makan, and roads

Zydex introduces ultrasoft binders for textiles in the Covid-19 pandemic

sustainable chemistry
Moulik Ranka (R), director, Zydex at the company's stall at Screen Print India 2021. Photo IPP

With the catchphrase ‘Innovating for Sustainability,’ Zydex was established in 1997 in Vadodara in Gujarat to provide specialty chemical sustainable solutions to the Indian market. Zydex touches the basic necessities of Roti (agriculture), Kapda (textile printing), Makaan (construction), and Sadak (roads) of the common man. The company is primarily focused on innovative, environment-friendly patented solutions with over 200 unique products and a presence in 40 countries globally.

Zydex has branch offices in almost all major textile centers including the south Tirupur and Delhi NCR regions, Kolkata, and Ludhiana, and is now expanding its presence in Bangladesh as well. The firm also has a significant presence in the Ahmedabad and Solapur regions.

Moulik Ranka, director, Zydex shared his views with Indian Printer & Publisher’s Priyanka Tanwar at the recently concluded Screen Print India 2021 in December, “Sustainability is very important for us going forward because we cannot keep on polluting the planet and using excess energy which we cannot regenerate over a short timescale. The ideal vision would be to use a material that is of biological origin and ultimately to biodegrade at the end of its lifecycle but unfortunately, the real world is not so ideal. 

“Another approach is to minimize the use of synthetic materials as much as possible and whatever synthetic materials that we do use should be very very long-lasting to reduce the overall consumption. This sort of balanced approach is what we try to use for maximizing the sustainability profile of our customers.”

Zydex & the Covid-19 crisis

Zydex introduced a host of new products into the market during the Covid-19 pandemic, which have been received well and kept the firm’s finances stable in these troublesome times. Ranka adds, “The economic recovery of Zydex was okay. Although we did not show any growth last year (2020) we didn’t degrow either.”

sustainable chemistry
Zydex has introduced ultrasoft binders for textiles in the Covid-19 pandemic. Photo IPP

Zydex showcased its entire line of garment and fabric printing solutions at Screen Print India. “We are particularly very excited about the fabric printing solutions because we have introduced a range of ultrasoft binders that allow customers to expand pigment printing into the light to medium designs associated with reactive inks. This is very significant because approximately 30 to 40 % of the reactive designs, if they are converted to pigments, is a significant cost saving for the processors for energy and water consumption,” Ranka justifies the sustainability benefits of the newly launched products.

According to the company, these products have been received well by the market and it is estimated that there will be a growing demand for these products in the near future.

Zydex’ product range for fabrics & garment printing

In its product line for garment printing, Zydex has had the K2 inks range widely available in the market for the last 20 years. The company claims to be the pioneer in this segment with the introduction of plastisol-free water-based inks. On the fabric side, Zydex has two product lines – one is Zytrol – regular binders for pigment printing, but softer, and the flagship product Epricon.

Epicron is Zydex’s range of ultrasoft binders, thickeners, and finishing agents. With soft and smooth handling, the range offers exceptional wash and rub fastness, high color yield with reduced bleeding tendency, and improved drape and lubricity. “The unique selling point of our fabric printing solutions is the hand feel. So, as far as the hand feel is concerned, globally I think we are probably the best. As far as garment printing solutions are concerned we are exceeding the global benchmarks in terms of washing-fastening properties as well as stretch properties,” Ranka elaborates.

“As far as textiles are concerned, we are in the future, looking to develop a much more global presence moving forward and that will also call upon us expanding our capacity significantly,” he concludes.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

Subscribe Now


Please enter your comment!
Please enter your name here