Esko appoints EMEA customer success director

Brings 25 years of experience in customer experience development to the table

625
Esko
Michael Ollitervo-Murphy, senior director customer success EMEA, Esko

Esko, the global provider of integrated hardware and software for the packaging and label industries, has announced the appointment of Michael Ollitervo-Murphy as senior director customer success EMEA.

Joining Esko with over 25 years’ experience in business strategy and customer experience development from the software, financial services, and telecoms industries, Michael will have overall responsibility for the EMEA packaging suppliers software service organization. His role includes management of software deployment, training, remote support, eSupport, solution services, and customer success operations.

Eddy Fadel, vice president of Esko EMEA, commented, “Our strategy at Esko is to ensure the customer is at the center of everything we do. Michael brings extraordinary skills to our organization to ensure we are always maximizing our customers’ opportunities to digitize, automate and connect for business success.

His ethos aligns with ours in that customer success is a cross-functional responsibility. With his appointment, we are seeking to create a seamless approach across the business, supported by a culture of empowerment and ownership, meaning our teams can maintain a customer-centric mentality at all times. Michael’s new role will allow him to work across all touchpoints in our company to challenge convention and drive new levels of customer engagement and experience enabling business growth. Importantly, he has driven tangible results for his previous employers in sales conversion and customer loyalty and retention, which we’re really excited to learn about.”

Of his appointment, Michael commented, “I believe that the critical success factor in driving customer success is all about putting people first every time – both our colleagues and customers. It’s obvious that happy, motivated people deliver better service, resulting in happy customers and ultimately, business growth. We have some great product and service solutions at Esko and I’m delighted to be leading the charge in delivering a new level of customer experience and success for all.”

Esko, a Danaher company, is a global provider of integrated software and hardware solutions that digitize, automate and connect the go-to-market process of consumer goods.

For CPG and pharma brand owners, the Esko collaborative content creation platform for packaging, label, and marketing collateral equips marketing, branding, regulatory, and packaging teams to increase productivity, reduce costs, save time in their content processes, and consistently meet their deadlines for marketing and packaging projects.

For packaging manufacturers, the Esko range of prepress, flexo platemaking, and print inspection solutions connects people, processes, and tools and brings consumer products to life with accuracy, quality, efficiency, and speed.

Packaging for 9 out of 10 major brands is produced by Esko customers. Headquartered in Gent, Belgium, Esko operates worldwide with a unique focus on packaging and labels the consumer can trust.

If you are satisfied with your sales, you probably don’t need us!

If you are happy with your equipment, consumables, and software sales to Indian printers, you probably don’t need us. But if you want to grow your sales or improve your marketing, then talk to us. Our research and consulting company, IppStar can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry, and for market growth.

For suppliers or service providers with a strategy and budget, I suggest you talk to us about using our hybrid print, web, video, and social media channels to impact your product communication. We are one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience – an understanding of business and financials, and some of the best technical writers. Our young team is ready to travel to meet you and your customers for content.

India’s fast-growing large economy has considerable headroom for print. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 20 January 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here