For more than four decades, Kolkata’s Gita Printers has been serving the city’s publishing and commercial printing market with a wide range of print products. Established in 1985, the company has expanded under the leadership of Avijit Kundu, who carried forward his father’s business while focusing on improving operational efficiency and production quality.
Today, the company operates from a 2,000-square-foot facility with a team of eight professionals, producing between 5,000 and 8,000 books every month for nearly 40 to 50 customers. Its production setup includes Ricoh production printers and, since November 2025, a Bindwel Blue Chip perfect binding system.
According to Avijit Kundu, maintaining consistent quality while ensuring timely deliveries had become increasingly challenging as customer expectations evolved. “We wanted to have complete control over the quality of our books and deliver finished products immediately without depending on external binding,” he says.
Kundu says the availability of local technical support plays a decisive role when evaluating binding solutions. “One of the biggest reasons for choosing Bindwel was the availability of service engineers in Kolkata. Reliable after-sales support is extremely important for any production facility,” he explains.
Since the installation of the Bindwel Blue Chip, single clamp perfect binder, the company has witnessed significant improvements in productivity and finished-book quality. “The machine has increased our production by around 500 books per hour, while the binding quality and square spine finish have helped us attract more softcover book jobs,” Kundu says. The machine’s nipping section ensures an attractive, professional finish that customers appreciate, he says.
Gita Printers currently processes substrates ranging from 60 gsm to 350 gsm, while using Henkel Technomelt Q970 and Technomelt Q970N adhesives to achieve reliable binding performance. “Our operators are able to run the machine smoothly without any difficulty,” Kundu notes.
Among the company’s proudest achievements is the successful production and on-time delivery of a 1,400-page Rabindranath Tagore story collection, along with handling technically demanding jobs such as 4 mm art paper books.
Looking at the market, Kundu believes the growing demand for print-on-demand publishing is reshaping the industry. “Authors and publishers increasingly want shorter print runs, and that trend will continue,” he says. While remaining optimistic about the future, he hopes the readership for printed books will continue to grow, creating new opportunities for the industry.
