Indian Print Newsmedia Recovery Project

IppStar's mini-survey of the Indian print news media's condition

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The results published in our March 2023 issue

Dear newspaper owner/publisher/senior executive,

Indian Printer and Publisher, together with its research organization IppStar www.ippstar.org, conducted a mini-survey of the recovery of the Indian print news media industry of a dozen news groups over the past five financial years in February 2023. The results published in our March 2023 issue can be seen here (Five-year financial results).

March 2023 Indian Printer and Publisher
March 2023 Indian Printer and Publisher

In our current and ongoing work, we have expanded this to 36 newspaper groups and to the past 9 years, including the financial results of FY 2021-22 for 31 groups and up to FY 2022-23 for the five publicly listed groups that have recently become available.

Our analysis will be published in the September issue of Indian Printer and Publisher and distributed at the forthcoming Wan-Ifra India Conference in Kochi.

To add value to our analysis, we would like your organization to answer the following brief questions that relate primarily to newspaper production. Here is the link to the survey which will automatically reach us https://forms.gle/hRmvPT6eDuHQtQy36

If you can complete this questionnaire, we would be grateful. Your information will not individually be made public but it will form part of our analysis and your organization will only be referred to as part of a group or trend.

In case you would like to talk to us, please let us set up a phone conversation.

Kind regards,
Purva Dwivedi research@ippstar.org

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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