McGowans installs its second Scodix Digital Enhancement Press

It is aimed to provide superior print enhancement solutions

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McGowans
McGowans announces the installation of its second Scodix Digital Print Enhancement Press Courtesy- McGowans

McGowans, one of Europe’s largest digital print marketing service providers, announces the installation of its second Scodix Digital Print Enhancement Press. Situated in Ireland, the company serves the European market with a full range of digital large format and small format products and the investment promises to deliver high quality B1 format products, with improved production efficiency, economic and sustainable benefits.

Based in Dublin, McGowans’ growing print volumes has encouraged an expansion for its B1 sized digital workflow. The Scodix Ultra 6000 SHD Press fits right into the mid-size B1 format digital equipment, providing superior print enhancement solutions and a seamless run for embellishment product decoration, adding to the quality that McGowans is renowned for. 

With a reputation as an early adopter of new technologies, McGowans is often first to market with the latest digital printing innovations across Europe. With over 26 machines, the company offers a large range of high caliber printed products to its clients. According to Mal McGowan, CEO of McGowans, key points of appeal for McGowans to invest in another Scodix press were the impressive data-driven sustainability benefits and economic advantages delivered by Scodix’ unique technology. McGowan comments: “As soon as we saw the Scodix Ultra 6000 SHD Press in action, it became a must-have and we knew the added value it would bring to our business. Our customers are used to the ‘wow-factor’ they can get from Scodix product decoration, and now with our Digital Enhancement 6000 Press, we can offer them even more choices for designs with fine detailing.

“The quality and versatility of what we can do on the Scodix opens more unique possibilities for our company, while supporting in cutting our production costs and raise our sustainability benchmarks.” 

Franz Repp, President of Scodix EMEA compliments McGowans for extending its B1 digital format business: “McGowans is a first-class provider that insists on nothing less than the finest print products for its customers while finding solutions to increase production efficiency and economics in their production line. We are thrilled they have chosen to add another Scodix press to enhance its proficient workflow.”

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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