HP Indigo launches new PrintOS SW suite

Infusing print production floor with power of software

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HP
The new HP PrintOS Software Suite simplifies HP’s application portfolio, which will now consist of four modules called Power Packs. Photo HP

HP Indigo on 2 May 2023 announced the expansion of its software solutions, launching the new HP PrintOS Software Suite that is designed to help users benefit from the sophisticated capabilities that can be gained by integrating software and data-driven tools into the print production floor. The new suite simplifies HP’s application portfolio, which will now consist of four modules called Power Packs, the company said in a press release published on its website.

The HP PrintOS Suite is a cloud-based operating system that is said to drive productivity. The PrintOS Suite will consist of four Power Packs, concentrating on press monitoring and productivity management tools, applications for consistent quality across jobs, presses and sites, unique personalization and customization creativity modules, and digital site automation flow from submission to shipping.

To support business challenges and enhance its offering, HP has appointed Petar Obradovic as director of Industrial Software Solutions and deployed a new dedicated software sales team. “Our most successful and advanced customers are relying on software to maximize their production efficiency, make smart decisions quickly and expand their offering,” said Noam Zilbershtain, General manager of HP Indigo and Scitex. “We understand that prosperity in the digital print production business is data-driven and software-driven, and we want each one of our users to leverage these resources to grow their business.”

In a recent NAPCO1 research, 58.6% of survey participants said they will increase productivity through capital investment that supports automation, more efficient workflow, and fast job turns. The PrintOS Suite addresses these needs and strategically positions HP Indigo to help PSPs become more successful. Dan Mortimer, Chief Technology officer at the US-based Alexander’s print enterprise said: “We rely on HP Indigo’s automated color management, APIs and PrintOS workflow architecture every day, to deliver the highest quality products faster and more efficiently than ever before.”

Director of Industrial Software Solutions, Petar Obradovic, said: “PrintOS has more than 22,000 HP Indigo users, and more than 4,000 of them use it daily. These are staggering numbers.” Obradovic said the PrintOS Software Suite enables customers to monitor their production in real-time, increase productivity by up to 50%, automate processes like quality control and color matching, and produce consistent prints across jobs, presses and sites. “Any print service provider, whether or not they aspire to become a global online supplier if they are managing high volumes of data efficiently with consistent quality – requires our software solutions to optimize their digital transformation,” he said.

The PrintOS Suite Power Packs will be offered on a subscription basis as of 1 July 2023.

HP PrintOS is a print production operating system with web and mobile applications that help users obtain more from HP presses and printers while simplifying production. Working with the HP PrintOS Software Suite continuously improves operations, inspires staff, and helps in making better, faster decisions.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

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