Esko software’s solutions at Pamex Mumbai

Flexo and inspection solutions at the heart of Esko stand

Esko is a global provider of integrated software and hardware solutions that accelerate the go-to-market process of packaged goods. Photo Esko

Esko will use the Pamex event in Mumbai to showcase how its latest software solutions deliver technology that makes it easier for packaging companies to connect their people and processes, access data, automate operations, and to drive operational efficiency.

From 27 March, the Esko team will be at the Bombay Exhibition Center in Goregaon, with demos and discussions of its latest innovations underlining how they can deliver workflow improvements to boost print productivity, plate room efficiencies and savings on waste.

From the energy crisis and the erosion of margins to material shortages and labor and skills deficits, we know there are many significant challenges for businesses today,” said Murad Kalal, Esko Regional Sales manager.

At a time when brands and packaging suppliers are facing a catalog of potentially crippling challenges, we are excited to attend the international exhibition on printing and allied machinery industries to showcase our latest integrated software innovations, which have been developed specifically to make it easier for people and processes to connect, to automate operations and to accelerate go-to-market through operational improvements. We now look forward to demonstrating to Pamex visitors how Esko has developed its latest software version with addressing these very challenges in mind.

As a global developer of integrated software and hardware solutions, we are bringing to market new technological developments that will advance the industry, helping businesses form a foundation to identify waste, mitigate risk and optimize opportunity while preparing for the predicted megatrends of 2023,” he said. “For example, following our recent acquisition of Tilia Labs, Esko is also delivering on the need of brand owners and converters to connect and integrate the entire value chain through upstream digitization. At Pamex, we are demonstrating our new product offering as part of the Tilia integration, Esko Phoenix. Featuring intelligent algorithms for sheet layout, estimation and planning, this underlines our commitment to delivering integrated software and hardware solutions that accelerate the go-to-market process for packaged goods.”

Murad said the team would also detail other automated workflow improvements, such as new multi-MIS support in Esko Automation Engine SaaS and new configuration tools in WebCenter that improve user experience.

We’ll also showcase how automation in the flexo plate room can boost productivity and improve quality, while inline 100% print inspection minimizes waste and drives efficiency gains,” he said. “Our software and hardware solutions combine to deliver the most effective, state-of-the-art workflow automation and quality inspection for packaging converters. Thanks to cloud-based workflow automation, complete integration with MIS is possible throughout the entire prepress workflow. So now all processes are connected – from design, editing and color accuracy through to customer feedback and approvals with WebCenter.”

From 27 to 30 March, the Pamex event attracts visitors from all across India and neighboring countries, providing a global platform to showcase new innovations and present groundbreaking technologies.

To see demos of the latest Esko solutions in action or to discuss your prepress, platemaking or inline inspection needs, visitthe Esko team at Stand # I 45, Hall 2, at Pamex.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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