Fujifilm India shows its range of imaging solutions at CEIF 2023

The GFX and X series in display

CEIF is one of the largest imaging exhibitions across the globe. Photo Fujifilm

Fujifilm India, a global leader in imaging solutions exhibited its technologically advanced products at the Consumer Electronic Imaging Fair (CEIF) 2023. CEIF is one of the largest imaging exhibitions across the globe, witnessing participation and representation from top global brands in the field of imaging and photography. It started on 5 January 2023 and was held till 7 January 2023 at the Jio World Centre, Mumbai. 

Fujifilm India has a wide range of Imaging solutions, and it has positioned itself as one of the few manufacturers in the world, which has created total solutions that can support professionals and businesses with end-to-end solutions. Some of the key products and technologies displayed at the exhibition are-

Digital still camera & instant cameras

Fujifilm’s entire range of digital still cameras like the GFX and X series will be on display. The versatile X-T5, an exclusive device for all photography enthusiasts, X-H2S & X-H2, a true hybrid for video and photography purposes along with high-resolution XF lenses like XF-30mm, XF18-120mm, XF 150-600mm, XF-56mm will also be on display. From the GFX series the GFX 100s II, GFX 100 along with GF 20-35mm, GF Lenses will also be showcased. The entire range of Instax cameras along with the Smartphone Printers would also be on display. 

Graphic arts solutions

The Revoria Press PC 1120, a 6-color print engine that brings unrivaled expressive power to digital printing would be on display. The machine has garnered phenomenal traction among the photo lab community in the recent past with its ability to transform the production printing market with its functional efficiency, precision, and the ability to create overlays and underlays with additional colors. Fujifilm’s Revoria Press PC 1120 is a high-definition, high-output resolution device, which is a preferred choice among photo labs in India.

The Revoria Press PC 1120, a 6-color print engine that brings unrivaled expressive power to digital printing.Photo Fujifilm

Fujifilm’s photo imaging solutions

The ApeosPro for Photo C810 / C750 / C650 Printer which is built on a next-generation hybrid platform designed to enable businesses to print more with outstanding quality on a wider range of substrates would be on display, along with a versatile and long-lasting product Frontier DE100-XD which can meet the industry’s diversified needs. Also on display would be the ASK-400 Dye-sublimation Printer which is a highly durable compact dye-sublimation printer, which has a compact size of 170mm-high and 0.1m2 footprint and it has a High Speed of 8.4 secs which is majorly used for Sticker Printing

Speaking about the exhibition participation Koji Wada, managing director, Fujifilm India said, “Fujifilm has a legacy of over eight decades in the imaging business and we have always been at the forefront of driving innovation and pioneering the latest technologies to fulfill the dynamic needs of consumers. Fujifilm is a total solutions company since it has a strong presence in the entire value chain of imaging from Capture to processing to devices and printing paper. We believe CEIF is among the best avenues for exhibiting our best-in-class products and ideas. It is the trust and belief of all our valued customers that have contributed to our growth, and we are committed to Never Stop innovating and providing them with the best.”

The Fujifilm India stall will also have a free service camp zone for its Digital & Instax camera customers who can get their cameras serviced at no cost and enjoy a hassle-free service experience. 

To make the exhibition experiential, Fujifilm India has crafted interesting experiential zones to provide consumers with a first-hand experience of the products with the theme of Indian Weddings. The stall of Fujifilm India located at Pavilion 2, Stall C1 will comprise a video zone with a wedding Mandap showcasing its X-H2s, X-H2 & GFX 100SII cameras along with a GFX Zone that will display the GFX100, GFX 100SII, GFX 50S II models for shooting Portraiture and Close-up shots of jewelry which will display the large format superiority of Fujifilm Cameras. There will be a Mehandi zone with multiple props for photo ops along with a Wedding Zone, which will have Photo-ops for wedding couples with the complete Fujifilm X series lineup of 8-9 cameras. There will also be an Instax Zone that will have a selfie booth, which will showcase the fun of instant camera photography.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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