INMA — Finalists for 2022 Global Media Awards

With a prominent theme among entries - how to capture audiences

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INMA
Global Media Awards 2022. Photo INMA

The International News Media Association (INMA) today announced 333 finalists in the 2022 INMA Global Media Awards, with a prominent theme among entries being how to capture audiences and keep them close to the brand.

While pandemic coverage was a consistent topic again this year, other topics dominating entries included health, climate change, and reaching out to Millennials via concerts, competitions, awards, tech, music, and parenting.

Bennett, Coleman & Co. (BCCL), Russmedia, HT Media, Media 24, and Schibsted generated the most finalist nominations. Leading the finalist list are entries from India (60), United States (31), Austria (30), New Zealand (23), United Kingdom (23), Norway (22), Germany (19), and Australia (17).

The Global Media Awards, which have been presented by INMA since 1937, received 854 entries from 252 news brands in 46 countries. The finalists hail from Africa, Asia/Pacific, Europe, Latin America, and North America.

First-place winners, regional winners, and the global ‘Best In Show’ will be unveiled on 9 June in a virtual announcement.

Judging was held in February with 50 media experts from 24 countries and was focused across 20 categories, including news brands, media platforms, subscriptions, advertising, data and insights, product, and newsrooms.

The 854 entries in this year’s Global Media Awards competition are live on INMA.org in the best practices archive. Finalists may be viewed publicly until May 1, while all other entries are reserved exclusively for INMA members. INMA has more than 7,200 ‘best practices’ from the past decade of Global Media Awards competitions, sortable to finalists and winners, category, year, and country.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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