Canon India, a leading digital imaging company, showcased its range of products across segments at the Consumer Electronic and Imaging Fair, a three-day event organized by the All India Photography Trade and Industry Association, at the Jio World Convention Centre, Mumbai, from 5-7 January 2023.
Targeted at professionals, enthusiasts, filmmakers, students, and educators in the field of photography and videography, the exhibition provides an ideal platform to display its technological supremacy. Through the event, Canon actively engaged with its customers via experiential demonstration zones incorporating the right amalgamation of technology, educational sessions, and networking.
Keeping in mind the growth of online content consumption, Canon’s latest range of cameras is set up for consumers for an in-depth demo and experience, highlighting the brand’s imaging potential across the wedding, wildlife, fashion, and vlogging segments, depicting speed, slow-motion, action, and video capabilities, under different lights and moods. These include the most recent and game-changing EOS R6 Mark II as well as Canon’s entrants into the APS-C Sensor market – the EOS R7 and EOS R10, alongside a special VR Zone for the RF5.2mm f/2.8L Dual Fisheye lens.
On the printers’ front, Canon displayed its wide range of printers for consumers and businesses through live product display. The two demo zones targeting photo studios and design shops and jobbers, shed light on product USPs. The printing technology includes the Ink Tank G Series, as well as Canon’s flagship professional printers, including the imagePrograf series such as TM-5200, Pro-541, and GP-540.
Manabu Yamazaki, president, and CEO, of Canon India, said, “The Consumer Electronic and Imaging fair is one of the most opportune platforms for us to connect with our customers and exhibit our technological supremacy in imaging and printing solutions. At Canon, it is our endeavor to make superior technology accessible to our customers and offer them product experiences that are par excellence. With the consumer landscape evolving at a rapid pace since the pandemic, we have strived to empower the growth of many segments especially those of vlogging, professional photography, videography cinema, OTT as well as cater to the printing needs for home and professional segments. As we continue to support growing segments, we aim to consistently connect with our customers face to face so that they get to truly experience the potential of our products. Over the past editions of the show, we have been overwhelmed with the positive response received and we look forward to marking yet another milestone through our association with this premium interactive platform.”
The best companions for filmmakers and cinema enthusiasts, the Cinema EOS range with its star performers EOS R5C, EOS C70, and C300 MARK III were also showcased.