Best Digital Prints installs Konica Minolta AccurioPress C6085

Digital printing goes mainstream but diversification is key to growth

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Best Digital Prints
Akash Bhardwaj, founder, Best Digital Prints at Gurgaon, installs Konica Minolta's Accuriopress C6085.

Gurgaon-based Best Digital Prints, established in 2004, is a digital and offset printer. It is also known for wide-format printing, screen printing, letterheads, diary printing, menu cards, canvas printing, and stickers with more than 650 clients in the bustling business and commercial hub. With many large corporate headquarters of Indian and global companies as well as software developers, Gurgaon is in some ways the most modern and future-oriented part of the Delhi NCR. 

Indian Printer and Publisher interviewed Akash Bhardwaj, founder of Best Digital Prints on 16 May 2022. Bhardwaj discussed the company’s new installation and the improvements in efficiency that it has enabled. While discussing both the new equipment and the overall success of its various Konica Minolta digital presses over the past ten years, he noted, “We installed the new AccurioPress C6085 machine in October 2021 since the print customers are now demanding digital prints. The market for simple monochrome or 4-color digital printing has gone mainstream.”

Nutech

The Konica Minolta Accurio Press C6085 was added in October to enhance the company’s digital print. It runs both offset and digital presses including a preowned Heidelberg Speedmaster 5-color and three Konica Minolta presses – the AccurioPress C2070, C1052, and C6085 engines. With its two locations – one in Gurgaon’s Sector 14 and another on Sohna Road, Best Digital Print’s combined monthly capacity is around 70,000 to 80,000 A3 pages. 

With the Covid-19 pandemic not yet definitely over, and with the uncertainty of news strains and possible waves of infections, the commercial offset print is gradually recovering from the lack of demand, especially with the demand for textbooks since the opening of schools. However, the digital print industry appears to be further along on its recovery path. Bhardwaj expressed his concerns, saying “Covid-19 touched everyone in the past couple of years, and we are no exception. Our company has seen some issues as well, but since we have our own facility where we perform all of our in-house manufacturing, we have managed to stay afloat, and now that the covid limitations have been lifted, we are back in full gear with our in-house production.”

Speaking about some of the next possible steps in his expansion plans, Bhardwaj concludes by saying, “The company is looking for more investment in offset printing. And we are also planning to start the label section.”

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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