From L-R Harsh Shah and Nitin Shah of Shree Paras Printers. Photo Monotech Systems
Monotech Systems has installed Ahmedabad’s first Ricoh Pro C7200X digital print production press at Ahmedabad-based digital and commercial printing house, Shree Paras Printers. The company is run by Nitin Shah and his son Harsh Shah.
The difference between four-color digital printing and special color digital printing with the latest print technology was cited as the reason for the Ricoh digital press installation by the father-son duo.
Started in 1991, Shree Paras Printers has a total of 2,700 square feet area for digital printing. The printshop already has a Xerox Versant 180, a Konica Minolta C3070, and a Konica 6120 B/W production printer along with all types of post-press equipment.
According to Shah, the USP of the company is the printing technology with print enhancement offered by Ricoh for end-users. He added that the new Ricoh digital press will help offer quality printing, heavy production, and variable color options.
Also, with the Ricoh C7200X digital production press, the company claims to offer fast production and good printing quality and embellishments with a big print volume. With this new investment, the company is expecting to grow 25 to 30% year on year.
Ricoh Pro C7200X Graphic Arts Edition offers both MFP and printer models that are said to deliver superb image quality, oversize print options, and diverse media choices. The 5th Color Station lets you go beyond CMYK to produce unique, compelling materials that can command premium prices. Advanced workflows and performance-enhancing capabilities are said to help printers fulfil demanding deadlines while keeping operational costs low.
The EFI Fiery Command WorkStation user interface is claimed by Ricoh to enable precise control of jobs, color management, image quality, VDP, and output devices.
“There was a demand for a right fit product in the market that offers special colors,” says Shah. This is the first installation of the Ricoh Pro C7200X in Ahmedabad.
“Paras Printers has been an esteemed customer for us and we cherish this relationship which has continued for many years. We hope that the Ricoh Pro C7200X is going to bring more avenues for them,” says Ajeet Pareek, business head – digital products and solutions, Monotech Systems.
2023 promises an interesting ride for print in India
Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and
multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.
The fragmented commercial printing industry faces substantial challenges as does the newspaper industry.
While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately
their growth will also be moderated by the progress of the overall economy. On the other hand book
printing exports are doing well but they too face several supply-chain and logistics challenges.
The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.
Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.
Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.
Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.
