Canon India strengthens its foothold in West Bengal

Marks the first installation of imagePRESS C10010VP in Eastern India

Canon installation
Tanusri Parui, proprietor, TSP Digital at West Bengal standing in front the Canon imagePRESS C10010VP.
Committed to lead by innovation, Canon India, one of the key leaders in the imaging industry, has today announced the first installation of one of its recently launched products imagePRESS C10010VP at TSP Digital, a pioneer print service provider in Kolkata.
Speaking about the changes in the industry and growing market demand for the machine, Puneet Datta, senior director, Canon India said, The digital print industry is recovering quite fast in 2021 and we are noticing an increasing trend of the shift towards digital printing even with commercial printers. This is due to the trend of shorter run lengths becoming more prominent over the past year. The launch of our flagship mid-production colour, the imagePRESS C10010VP series has coincided well to offer the best-in-class technology and reliability to customers willing to invest/upgrade their digital print infrastructure. Canon brand has always been synonymous with products that have revolutionised the digital printing industry and we are honoured to have customers who along with us have played an influential role in revolutionizing the digital printing space in India.”
Sharing his thoughts on the installation in Kolkata, he further added, “Kolkata has been a prominent and promising market for Canon and the digital print industry as well. Today, we are proud to strengthen our reach in Kolkata through, TSP Digital, a name recognized in the region for its exceptional services. Through our product, we look forward to contributing to their business growth and further strengthening our relationship.
As the Covid-19 pandemic wears on, its impact is felt in every region, every industry, and indeed every aspect of life. Much like others, the printing sector has also witnessed a business slowdown. Consequently, TSP Digital was looking for a solution that provides them with a competitive pricing edge without compromising on print quality. With the recent Canon imagePRESS C10010VP installation, TSP Digital will be able to cater to short-run packaging jobs, execute a ‘Direct-to-Customer’ business model by increasing awareness about print media into an organizational structure.   
Speaking about its legacy and the installation of the machine, Tanusri Parui, proprietor, at TSP Digital said, “We have been a part of the digital printing & packaging industry since digital paper printing was an emerging trend. Risking the first movers’ advantage at a time when printing used to be an unorganized sector was not easy but today, we happen to be the cognoscenti of the industry. We are immensely happy and thrilled about our association with Canon India, as the brand has always been known within the industry for its range of technologically supreme and reliable products. With the outstanding TG rates offered by Canon and bonzer print swiftness, we hope to overcome the challenges with the installation through its uninterrupted production celerity of the assured print life and readily available spares and support throughout.”
The new Canon imagePRESS C10010VP series helps print service providers turn customer challenges into profitable opportunities and outstanding services. imagePRESS C10010VP is setting a new standard of productivity by meeting the tightest deadlines with uninterrupted high-speed and high-quality print. It maintains high even with mixed media, owing to its Dual Fixing Unit, and achieves 24/7 production with the optional High-Capacity Stacker that enables unloading and reloading during a print run.
In its earlier days, TSP Digital started by involving print brokers to drive the digital printing demand. As broking was a profitable business opportunity at those times, it created the rage amongst brokers to drive and uplift the digital printing demand, while also helping the company build a legacy by inking on million sheets each year to date.

Canon key features of imagePRESS C10010VP Series

Higher Revenue with Flexible Media Versatility – With 400gsm paper support and 330 x 762mm Auto duplex printing Canon C10010VP helps to generate soaring revenues with its enhanced colour consistency and media versatility.

Exceptional Print Quality productivity & Consistency – iPR C10010VP Series is equipped with innovative technologies which will ensure a higher number of prints on a long-term basis. The printer comes with 2400 x 2400 dpi resolution enabling even higher and excellent precision in the printing of text and images. It will ensure state-of-the-art quality from first to last print without compromising on productivity. The Latest FS 400 Pro Platform Fiery for Job & Color Management will also deliver real-time colour calibration to ensure consistent quality.
Low Power Consumption and Higher uptime – With 5kW for Main Unit along with POD Deck and Saddle Finisher, iPR C10010VP Series commits to provide you with lower power consumption and ensure maximum uptime.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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