Color-Logic has announced that its licensed printers and graphic designers now have access to its S.M.A.R.T. Centre. The S.M.A.R.T. (Software, Marketing, Artwork, Resources, and Training) Centre provides ready access to the latest software, marketing tools for sales and marketing teams, more than 100 press-ready metallic artwork files, and training materials illustrating how to utilize metallics from design to printed materials.
Color-Logic S.M.A.R.T. Centre is a great resource for better growth
Announcing the S.M.A.R.T. Centre concept, Mark Geeves, company’s Director of Sales and Marketing, said: “Since Color-Logic is now used in more than 70 countries around the world, we support our solutions around the clock. Every question received from users is automatically added to our F.A.Q list. After more than ten years of providing printers with the answers to their metallic questions, we have a complete compilation of metallic tips and tricks available anywhere. Now more than ever, as brands and businesses come to realize the power of metallics in their marketing materials, our licensees can quickly find the answers to their questions.”
Geeves continued: “When COVID-19 hit, we saw an increased need to provide our licensed printers and graphic designers with cloud-based access to training videos, shortcuts, and the Color-Logic F.A.Q.s. With so many printers relying on remote operation, the Color-Logic S.M.A.R.T. Centre stands as a great resource, enabling our licensees to grow their client base outside their normal geographic location.”
The company develops color communication systems and software toolsets for a variety of special effect printing applications. It also provides brand owners, product managers, corporations, and advertising agencies to differentiate themselves and their clients with a simple print production process that yields dramatic results.
Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. It also supports the value of print and works with designers and printers to enhance their printed media. For more information, visit www.colorlogic.com.