Color-Logic presents at Xerox Southwest event

Session was about how to design for CMYK+ with Color-Logic and Touch7

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Color-Logic presents at Xerox Southwest event
Xerox Iridesse Print using only Xerox Silver and CMYK Dry Inks

At the recent US Xerox Business Solutions Southwest event, ColorLogic conducted an hour-long session detailing how to design CMYK+ with Color-Logic and Touch7. The Color-Logic session followed a Xerox Iridesse presentation and demonstration. It focused on the embellishment potential of the Iridesse press when using it with the silver dry inks offered by Xerox

Mark Geeves speaking about Color-Logic Touch7 software

Discussing the presentation, Mark Geeves, company Director of Sales and Marketing, said: “With Color-Logic, graphic designers can quickly and easily produce sparkling print embellishments on the Xerox Iridesse press. The Color-Logic software permits producing as many as 55 metallic golds using only the dry silver ink offered by Xerox in conjunction with CMYK. Color-Logic Touch7 software broadens the available color gamut available with fluorescent inks, and Color-Logic also automatically produces the complex white ink masks needed when metallic substrates are used. Color-Logic enables printers to fully utilize the optional features now available on digital presses like the Xerox Iridesse.”

The company develops color communication systems and software tool sets for a variety of special effect printing applications. It also provides brand owners, product managers, corporations, and advertising agencies to differentiate themselves and their clients with a simple print production process that yields dramatic results. 

Color-Logic decorative effects utilize the existing workflows of printers and designers, yielding dynamic results without the use of special equipment. It supports the value of print and works with designers and printers to enhance their printed media. For more information, visit www.color-logic.com or call +1-513-258-0047.

 

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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