OPA inks MoU with Kurukshetra University

Students to get hands-on training in printing and packaging

The MoU was signed between OPA and IMCMT with the blessings of Prof Som Nath Sachdeva, vice chancellor the Kurukshetra University (Centre)

Offset Printers’ Association (OPA) signed a memorandum of understanding with the Kurukshetra University for establishing channels of communication and cooperation that will promote and advance the system of printing and packaging education. The MoU between the Institute of Mass Communication & Media Technology and OPA was signed in the presence of Prof Som Nath Sachdeva, vice-chancellor of the university. 

Speaking on the occasion, the vice-chancellor said that academia-industry relations are the first step to fulfill the dream of a self-reliant India. With these industry-academia relations, now the students will get an opportunity to get hands-on training in printing and packaging which will help them find good jobs, he said.

Discussing the project at the committee room of the vice chancellor

Kurukshetra University is one of the premier educational institutions of India. Established in 1956, the university is providing higher education to over half a million students on the campus and its affiliated colleges. The university has been awarded an A+ grade by NAAC and has been placed at 8th position amongst the state universities of the country in category – 1 by the ministry of MHRD and has also been granted academic autonomy.

Earlier introducing OPA, Parveen Aggarwal, the president said, “Academia must be the guiding force for the development of the industry. At OPA, it is our mission to persuade the youngsters to adopt printing as a career.” 

OPA organizes Print Olympiad

Aggarwal added that he is thankful to the university because they are preparing the future printers under the project of ‘Print Chetna.’ OPA is on the front foot to encourage the printing students by organizing ‘Print Olympiad,’ the first of its kind talent hunt for printing in the world.

“Education is the backbone for the success of the industry and with this collaboration, it will be possible to train the students in future print technologies,” he added. “The doors of the industry are open to provide practical training as per the syllabus, OPA will ensure the practical training of the students in the factories of its members.”

Prof Bindu Sharma (Centre) and other faculty members of IMCMT

Prof Manjula Chaudhary, dean Academic Affairs of the university said that it is necessary to design the education and training as per the industry requirements. She said, “I am happy to see this understanding between academia and industry and I do hope that this collaboration will produce excellent results.”

Speaking on the occasion, Prof Kamal Chopra, chairman World Print & Communication Forum and president All India Federation of Master Printers said, there are ample opportunities available for the talented manpower in the printing and packaging sector. It is the first step to bridge the gap and at the same time the right step for the ‘Áatam Nirbhar Bharat’ scheme introduced by the prime minister recently.

Describing the key points of the agreement, Prof Bindu Sharma, director, Institute of Mass Communication and Media Technology said, “This cooperation will facilitate effective utilization of the intellectual capabilities of the faculty and the industry in developing suitable teaching/training systems, keeping in mind the needs of the industry.” She added that taking into view the new education policy of the government of India curriculum will be designed as per the need of the industry so that there may not be any difficulty for the placements. Later Prof Kamal Chopra and the team of OPA visited the Institute of Mass Communication & Media Technology to interact with the faculty members.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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