Commercial printers in Delhi’s Patparganj Industrial Area

Delhi NCR printers ready to add digital and packaging

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Commercial printers from Patparganj Industrial area are ready to come back to the market and fulfill their customers’ needs with full potential Photo: IPP
Commercial printers from Patparganj Industrial area are ready to come back to the market and fulfill their customers’ needs with full potential Photo: IPP

The effect of the pandemic is declining, cities, offices, industry, and markets are opening, and commercial printers are recovering gradually. In the past two years, we have seen that the demand for commercial printers has slowed down in the market as the preference for digital printing is increasingly pronounced as the world seemingly becomes more digital. Moreover, some of the commercial offset printers have also started switching to digital presses, and some have added packaging to their portfolio.

On 3 March, the Indian Printer & Publisher team met some of the offset printers in the Patparganj Industrial Area in East Delhi. And, it was good to know that offset printers have started their work in full force and are back in the market hunting for orders and customers and keen to fulfill their printing demands. We met with several printers including Paras Printers, Wee Print, Royal Offset, and Creative Offset Press on the day.

Commercial printers are set to receive new orders

As the Patparganj Industrial area is a hub for offset printers, moving around in the area gives us the idea that commercial printers are back and that the reopening of schools in the city and the nearby states have given them a bit of life and revived their hopes. As schools open the demand from the government schools and private publishers and schools are picking up for the new year that will start in a few weeks. Bookshops and retail markets are also open finally giving a bit of life to product brochures and promotional print. 

 Vijay Jain, director of Paras Printers standing infront of his 4-color Komori enthrone
Vijay Jain, director of Paras Printers standing in front of his 4-color Komori enthrone    Photo: IPP

Speaking about its company and the condition of the offset printers in the market, Vijay Jain of Paras Printers said, “We are in commercial printing for many years, and were among the first to install a new Komori multicolor sheetfed press in India. However, due to the pandemic, our business was down by 50%, and now that it is back to 75%, we are planning to diversify to packaging because the commercial volumes are still under pressure. Our focus will be to add monocartons to our portfolio besides printing our usual product catalogs, brochures, posters, folders, diaries, and notebooks.”

 Sidhanshu Dhall from Wee Print
Sidhanshu Dhall from Wee Print Photo: IPP

We also met up with Wee Print, a company that has recently installed a Komori 4-color offset press at its plant, and also set up a Canon digital press. For book printing, the company uses its single-color Heidelberg offset press. Wee Print’s  Sidhanshu Dhall told us about its future expansion and said, “Our commercial printing business is doing well for now, but we are thinking of starting something in packaging as it is evergreen and there is lots of scope in it.”

Baljeet Singh Arora of Royal Offset
Baljeet Singh Arora from Royal Offset    Photo: IPP

Our conversation with Baljeet Singh Arora of Royal Offset started on a positive note with his statement, “The offset printer’s future will be great in India if we go in the proper direction. Today, we have 5-color and 4-color presses from Komori, 4-color, 2-color, and single-color presses from Heidelberg, and a CtP for our prepress.  We do all kinds of book printing, and we are blessed that we are still surviving in this situation where small businesses have collapsed. Now, we are using our 5-color Komori Lithrone G37 for packaging purposes as well.”

Rajinder Kumar of Creative Offset Press
Rajinder Kumar from Creative Offset Press     Photo: IPP

Rajinder Kumar of Creative Offset Press, focused on his company’s printing and designing strengths, saying, “We have a full-fledge offset press and digital press from Konica Minolta, which we use for the printing of books, calendars, catalogs, and coffee table books. We usually make catalogs for art galleries, and we are planning to participate in an annual art exhibition for which we are making the product catalogs. We also make monocartons and small boxes for pharmaceutical.”

Overall we learned from our visit that these resilient printers are neither taking their current survival nor their future growth for granted. They are aware that although they may be among the fortunate other printers have had to close down and that the business environment may become tougher. They are aware that they will have to change their product mix, their marketing tactics, and their technology to survive and grow in what has become a flat and hyper-competitive market. 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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