Hybrid Software at virtual.drupa – web session on 22 April 2021

Hybrid prepress for packaging and labels at virtual.drupa

Hybrid Software
Hybrid Software exhibiting at virtual.drupa, 2021

Hybrid Software, which provides software tools for the packaging and labels prepress industry, will organize a web session on 22 April during virtual.drupa

Hybrid Software explaining about its session

With its web session “Digitalize your print production with Hybrid Software’s prepress applications,” the company will explain its technologies with practical examples and present solution strategies. “Our software products are powerful and easy-to-learn print preparation applications based on industry standards and native PDF processing,” it said. “Furthermore, our solutions are device-neutral for variable data printing.”

According to the company, last year showed the industry that the exchange in webinars on topics such as technologies, innovations, and processes remains a valuable resource in the printing industry.

From 20 to 23 April, virtual.drupa will position itself as a significant digital industry event with renowned exhibitors from around 33 countries and focus on innovations and future technologies for the global print and packaging community.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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