Fujifilm to participate at virtual.drupa

Fujifilm is going to launch its new website

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Fujifilm Corporation
German print company uses the Fujifilm Acuity LED 1600 II to inject some colour back into the Bundesliga

Kenji Sukeno, president of Fujifilm Corporation, hereby announced its participation in the virtual.drupa event, to be held 20–23 April (https://virtual.drupa.com/). At this event, the company is looking to actively support print businesses as they transform and adapt to current industry challenges and establish a leading role in shaping the printing industry’s future.

Fujifilm Corporation is planning for several printing solutions

Under the slogan “Never stop believing in print,” the company is set to announce several groundbreaking new solutions.  These include a new processless CTP plate, Superia ZX, which is set to offer significant improvements in printability (faster output, higher durability, and improved robust scratch-resistant) thanks to the development of next-generation technologies, and a new model of Jet Press 750S, which is already well established due to its ultra-high quality, color stability, and performance. 

As announced already on 31 March, in order to accelerate the creation of group-wide synergies and offer even greater value to the global printing industry, Fujifilm’s Graphic Systems Business Division and its Business Innovation’s Graphic Communication Services Business Group will be integrated into a new Graphic Communication Business Division as of 1 July this year.

In order to introduce both companies’ end-to-end solutions covering both conventional and digital printing*1, a new website of the company will be launched on 20 April, the first day of the virtual.drupa event, https://believinginprint.fujifilm.com. The site will contain the latest information relating to the company’s drive to contribute to the printing industry’s growth in both the commercial and package printing sectors.

*1 End-to-end delivery of production printers based on Fujifilm Business Innovation’s xerography technology and its Jet Press inkjet digital press, wide-format inkjet printers, and digital presses for the packaging market.

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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