think grey installs two Monotech Pixeljet printers

Pixeljet Pro & Pixeljet Mini UV printers add capacity and flexibility

Sridhar Vysetty with the new Monotech Pixeljet Mini UV flatbed ink jet printer

Hyderabad-based think grey ads has recently purchased and installed two Monotech wide-format inkjet printers – a Pixeljet Power pro and a Pixeljet Mini UV flatbed. The Pixeljet Power Pro printer is a 10-foot wide printer giving think grey the capability of producing very large signage at improved speeds. The Pixeljet Power pro has an array of 6 inkjet Ricoh Gen6 heads, which include CMYK and white.

The Pixel jet mini UV flatbed printer has eight heads, including four for CMYK inks and two each for white ink and varnishing. The printer can lay down very strong whites and varnishes for specialized applications that require double white printing and double varnishing.

Sridhar Vysetty, the owner and managing director of think grey ads, has extensive experience in the advertising, signage, and POP industry. He started the ambitious company in 2002 and now has over 200 corporate customers across India. Working out of its own premises, it has reached a level of 35 employees in its three branches with plans to grow nationally and overseas. Sridhar is keen to develop exports for think grey’s outdoor, printed, and fabricated products.

Note: This article has been corrected and updated on 10 August 2020 with additional information.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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– Naresh Khanna

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