PAMEX 2020 delivers unprecedented value

Exhibitors receive serious enquiries and close several deals

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Belying all apprehensions of the perceived slowdown in the economy in general and the printing industry in particular, PAMEX 2020 presented the face of a vibrant industry, raring to reinvent itself and ready to move forward with optimism. The 14th edition of the event saw a 15% growth in exhibitor area and a 20% higher visitor turnout. But the real success story of PAMEX was “not in the increased numbers alone but also in the quality and the geographical range of visitors that it attracted,” opined Deepak Chawla, general manager – Marketing, Technova. The event concluded on 9 January 2020 at the Bombay Exhibition Centre in Mumbai.

Several exhibitors reported many serious enquiries and also significant sales on the ground. The visitor enthusiasm seen a few months before the major Industry event, drupa, held great portends for the international industry players that are looking to India to provide an even greater footfall to the international event than the 19,000 printers that it sent in the last edition.

The world thought leaders converged in the parallel WPCF conference to brief the printers on new industry trends and opportunities as they gear themselves to meet the growing challenges posed by shrinking traditional business and changing customer expectations. The industry also honored its stalwarts at the VCLA award and celebrated the excellence of its printers at the NAEP Awards in glittering functions that added a lot of allure to the ongoing exhibition.

“The success of an event of this magnitude does not happen as a co-incidence. A lot of meticulous planning and hard work goes into the promotion and organizing of the event. I congratulate the entire AIFMP and Print-Packaging team for pulling off a great exhibition with such élan,” said Kamal Chopra, chairman, PAMEX, who had spearheaded an International Outreach Program and a grassroots Print Odyssey in the months leading to the exhibition.

The next edition of PAMEX will be held from 23 to 26 March 2022 at the same venue and will include a separate hall for the label industry suppliers.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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