Print Yatra promotes PAMEX 2017

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PAMEX

Print Yatra promoting Pamex 2017 took off from Lucknow on 13 November headed by Kamal Chopra, president, OPA and former president, AIFMP, Jwahar Lal Bhargava, president, Lucknow Printers Association, and Harjinder Singh, general secretary, Lucknow Printers Association. It further covered Allahabad and Varanasi besides small towns on the route.

It got a rousing welcome from students at the Northern Regional Institute of Printing Technology (NRIPT) where a visit to Pamex by the institute’s final year students was mooted. A Print Yatra then moved to Varanasi where it was greeted by the Varanasi Offset Printers Association.

On its visit to the iconic Geeta Press on 14 November, a tumultuous welcome awaited the Print Yatra from the Gorakhpur Printers Welfare Association (GPWA). The general secretary of GPWA presented shawls and bouquets to the Yatra team.

The Yatra moved to Kanpur on15 November. Chopra accompanied by the Lucknow printers arrived at the function organized by the Kanpur Press Owners Association (KPOA). Avdesh Awasthi, president of the association, greeted the team with fruit baskets. Welcoming the delegation, Dinesh Barsia, general secretary, KPOA assured a large presence from Kanpur at the exhibition. A discussion on GST was followed by a presentation on PAMEX.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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