27th WAN IFRA annual conference, Delhi – 18&19 September

Driving revenue and excellence in challenging times

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The 27th WAN IFRA annual conference will take place between 18 and 19 September 2019 at the Leela Ambience, Gurugram.
The 27th WAN IFRA annual conference will take place between 18 and 19 September 2019 at the Leela Ambience, Gurugram.

The 27th WAN IFRA annual conference, co-sponsored by The Indian Newspaper Society, will take place between 18 and 19 September 2019 at the Leela Ambience, Gurugram. The theme of this year’s conference is ‘Driving revenue and excellence in challenging times.’

The topics to be covered during the advertising summit on day one include a strategic shift in advertising, print power innovation, new revenue strategies, advertiser’s dilemma, and business transformation. During the printing summit on day two, the focus will be on operational excellence, maintenance of gears and folders, managing consumables, design thinking, and newspaper distribution.

The event will allow visitors to connect with more than 300 senior publishing executives from over 25 countries including publishers, chairmen, chief executive officers, chief operating officers, chief technology officers, managing directors, presidents, vice presidents, general managers, editors-in-chief, head of department, senior managers, managers, bureau chief, managing editors, and editors. Visitors will also receive insights from innovators who are transforming the global media industry. Learn from case studies and best practices that are directly relevant to media operations.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

It is the right time to support our high-impact reporting and authoritative and technical information with some of the best correspondents in the industry. Readers can power Indian Printer and Publisher’s balanced industry journalism and help sustain us by subscribing.

– Naresh Khanna

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