Mumbai’s print finishing solution provider Hi-Tech Systems notches up strong growth

More exciting times ahead

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Parag Shah, chief executive officer of Hi-Tech Systems
Parag Shah, chief executive officer of Hi-Tech Systems

Mumbai-based print finishing solutions provider Hi-Tech Systems has had a stupendous 2018-2019 financial year driven by the launch of some unique offering to the print industry. Hi-Tech was established in 1989 and since 2007 it has emerged as a leading name in the short run, on-demand and quick print finishing solutions business.

“For us the last financial year was a phenomenal one. The company saw a growth of almost 70% in terms of revenue. A similar growth was witnessed in terms of installations. We launched some really interesting solutions last year,” says Parag Shah, chief executive officer of Hi-Tech Systems.

According to Shah, the biggest growth is coming from the western region while the North and South Indian markets too have performed really well. “Of late even the East Indian market has been doing well,” Shah adds.

In the last financial year, Hi-Tech Systems launched a slew of interesting products. The company introduced a digital die-cutting solution, spot foiling solutions, creasing and perforating machine with automatic half cutting and auto feeder system.

Hi-Tech Systems also launched a gluing system in which the glue does not stick to fingers. “This application has been very well received. This solution is meant for high-end applications, for example wedding cards where premium paper is being used. This is made by US-based Daige and is called Maxit Adhesive System,” Shah explains. The company also launched a heavy duty electric wiro punching and binding machine by Supu.

Shah says that all of the products that Hi-Tech Systems offers have very short make-ready time, are operator friendly and power efficient.

“Post-print or print finishing plays a very vital role in servicing your customers. A lot many times this section becomes a bottleneck which delays the delivery of the product. So, my suggestion is that printers should pay a lot of attention to their finishing department because at the end of the day what matters is how fast you deliver the product and not how fast you print,” Shah argues.

Shah believes that even if printers do not get paid extra for a well finished product, a printer who offers a well finished product will always be preferred by customers. “In today’s hyper-competitive environment, a printer should always strive to offer something extra. A good-looking final product will always score over the rest,” he says.

An equally exciting road ahead

After achieving a robust performance last year, the company is hopeful of an equally strong performance this financial year and beyond. Shah has set a target of serving 10,000 customers over next five years. At present Hi-Tech Systems has a customer base of 1,200 with installation base of 2,500.

In the immediate term, however, the company plans to launch some more exciting solutions in the current financial year. According to Shah, Hi-Tech Systems will launch a solution for hard-case book segment, a solution for short-run packaging segment and UV flatbed solution.

“All these will be introduced in the next three months,” Shah says without divulging much detail.

Hi-Tech Systems is also working on opening up sales offices in three new cities – Hyderabad, Ahmedabad and Kochi. It already has offices in Delhi, Mumbai, Chennai, Coimbatore and Bengaluru.

“I know achieving all the targets that we have set out will be a touch task but we are up for the challenge,” Shah concludes.

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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3 COMMENTS

  1. In today’s fast competitive print industry innovative ideas and technology know-how is very important for individual and Executives striving to grow fast .
    Good going.
    PL keep it up.

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