Wan-Ifra Indian Media Leaders eSummit

18, 19 and 20 July

The leaders will bring together stories of digital transformation, harnessing AI and technology, and the future outlook.

Chief executive officers, publishers, managing directors, editors, business heads and other leaders from across print and digital functions are meeting virtually to discuss fresh ideas and strategic directions of news media business in Wan-Ifra’s Indian Media Leaders eSummit on 18, 19 and 20 July.

The leaders will bring together stories of digital transformation, harnessing AI and technology in the news media business, a culture of inclusive leadership, data strategies, driving digital revenue, and the future outlook.

Fredric Karén, SVP Editorial (digital transformation) Schibsted, Sweden, will deliver the keynote on ‘4 key learnings: How to create a digitally sustainable newsroom’. He will speak how they turned the table and went from crisis to ‘digitally sustainable’.

There will be sessions on technologies impacting news media business, and harnessing AI and data for competitive advantage, a discussion on how South Asian CEOs priortize their strategies and respond to the macro issues impacting the news media industry and another on the future of news media. 

Click here for the list of speakers.

Target audiences are CEOs, managing directors, publishers, editors-in-chief, COOs, CMOs, CTOs, chief digital officers, digital business heads, digital revenue strategists, innovation managers, online product/project managers, and heads of digital business units.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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