Megabound sells 38 machines in one day at Printpack 2019

Megabound at Printpack 2019

Megabound team at its stand in Printpack 2019.

Megabound is one of the market leaders in the postpress and binding equipment segment. The company is displaying 17 machines for box making and postpress, including machines for other printing and packaging applications at the Printpack India 2019 show. A regular participant at the show, the company is displayed eight machines the first time it participated in Printpack and has over the years grown and added more machines to its product portfolio.

Every time the company participates in Printpack, it introduces at least two or three machines to the market. At the current edition of the show, the company introduced its rigid box making machine and the automatic case making machine to the market. On Saturday, 2 February, the company sold 38 machines at the show. The sold machines include one automatic case making machine, two express booklines, seven semi-automatic case making machines and two perfect binding machines among others.

We are an Indian manufacturer and take pride in saying this. It’s high time people start looking at Indian manufacturers. The myth about Indian machines not being dependable has to be wiped out. I believe we are no less in comparison to western countries. My suggestion to all Indian printers and binders is to consider Indian manufacturers over foreign ones,” says N Sreenivas Reddy, director – Marketing at Megabound.

The company is also very particular about the post-sales services it offers to its customers. It has its own service team placed at strategic locations in various parts of the country. The company has deployed 22 people throughout the country and also employs 65 service engineers at its factory in Bengaluru. Megabound provides services to its customers within 12 hours irrespective of its customers’ location. The company has its offices in Delhi, Mumbai, Pune and Kolkata as well. Dubai is the only overseas country where the company has opened its service center. Apart from selling various machines in India, the company also sold a machine in the United States in 2018.

2023 promises an interesting ride for print in India

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. While the print and packaging industries have been resilient in the past 33 months since the pandemic lockdown of 25 March 2020, the commercial printing and newspaper industries have yet to recover their pre-Covid trajectory.

The fragmented commercial printing industry faces substantial challenges as does the newspaper industry. While digital short-run printing and the signage industry seem to be recovering a bit faster, ultimately their growth will also be moderated by the progress of the overall economy. On the other hand book printing exports are doing well but they too face several supply-chain and logistics challenges.

The price of publication papers including newsprint has been high in the past year while availability is diminished by several mills shutting down their publication paper and newsprint machines in the past four years. Indian paper mills are also exporting many types of paper and have raised prices for Indian printers. To some extent, this has helped in the recovery of the digital printing industry with its on-demand short-run and low-wastage paradigm.

Ultimately digital print and other digital channels will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future. For instance, there is no alternative to a rise in textbook consumption but this segment will only reach normality in the next financial year beginning on 1 April 2023.

Thus while the new normal is a moving target and many commercial printers look to diversification, we believe that our target audiences may shift and change. Like them, we will also have to adapt with agility to keep up with their business and technical information needs.

Our 2023 media kit is ready, and it is the right time to take stock and reconnect with your potential markets and customers. Print is the glue for the growth of liberal education, new industry, and an emerging economy. We seek your participation in what promises to be an interesting ride.

– Naresh Khanna

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