Color-Logic certifies EFI Fiery DFE for Xerox Iridesse press

Certification Includes Iridesse white and silver dry inks

715
Color

Color-Logic has certified the Xerox EX-P 6 Print Server powered by Fiery for the Xerox Iridesse production press. Discussing the certification, Color-Logic Director of Sales and Marketing Mark Geeves said, “The latest Xerox product enhancements and the new Xerox Iridesse press—shown at PRINT 18 in Chicago—enable graphic designers using the Color-Logic Process Metallic System to differentiate their products in ways previously unseen in print. The latest Xerox developments, combined with the Fiery DFE, provide printers with a platform that can truly differentiate digital print from conventional. Not only is the new Xerox Iridesse press a superb example of workflow automation in print, it enables graphic designers using the Color-Logic tools to take advantage of the latest silver and white dry inks from Xerox.” 

Richard Ainge, Color-Logic chief technology officer, also commenting on the demonstrations at PRINT 18, said, “Time-to-market is critical today, and embellishments require longer at the design and concept stage than ever before. At Color-Logic, we worked with Fiery developers to ensure that Color-Logic files may be processed quickly. Graphic designers preparing files for use on the Xerox Iridesse can use our design tools for Adobe CC and CS and be confident that the press will produce their files exactly when using the Fiery DFE. With our design tools, creatives can produce dramatic decorative effects in just seconds, while eliminating the guesswork and trial-and-error typical of metallic file preparation.”

John Henze, vice president of Fiery marketing and sales at EFI, said, “We’re proud to collaborate with Color-Logic to leverage their exclusive technology and unique Fiery capabilities so that customers can easily create and print brilliant, high-value metallic files on the Xerox Iridesse.”

 

If you are satisfied with your sales, you probably don’t need us!

If you are happy with your equipment, consumables, and software sales to Indian printers, you probably don’t need us. But if you want to grow your sales or improve your marketing, then talk to us. Our research and consulting company, IppStar can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry, and for market growth.

For suppliers or service providers with a strategy and budget, I suggest you talk to us about using our hybrid print, web, video, and social media channels to impact your product communication. We are one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience – an understanding of business and financials, and some of the best technical writers. Our young team is ready to travel to meet you and your customers for content.

India’s fast-growing large economy has considerable headroom for print. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 20 January 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here