Innovative digital solutions for news media companies

Newscycle Solutions acquires Swedish software company Infomaker

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Newscycle Solutions, the software supplier serving the global media industry, has announced the acquisition of Infomaker, a Swedish software company that provides open, cloud-based publishing platforms for content creation, editing, asset management, and omnichannel delivery and presentation.

Infomaker is the dominant provider of digital tools for content creation, planning and production across the Nordic region with seven of the ten largest media houses operating Infomaker software and over 90% of Sweden’s news companies using Infomaker’s tools. In 2012, Infomaker expanded its focus to become digital-first, delivering to the market innovative solutions for digital presentation, decoupled content management, and create-once-publish-anywhere workflows. The Infomaker content repository and platform can be scaled from small single-site publishers to large multi-company environments with parallel, redundant clusters and is hosted in the Amazon Cloud. 

Denise Warren, board member, Newscycle said, “Infomaker has created an innovative, digital publishing platform that leverages modern day digital development practices. Newscycle’s customers will benefit from the integration of this product and these practices into its portfolio.”

The integration of Infomaker’s tools with Newscycle’s existing products will provide customers with innovative content repository and authoring solutions in addition to Newscycle’s industry-leading advertising management solutions, subscription services, and mobile solutions. The combination will ensure that news media organizations can effectively and efficiently work across all platforms and at all levels of their organization.

Scott Roessler, chief executive officer, Newscycle said, “Infomaker, like Newscycle, is focused on the future of the media industry and making content available on all channels. Their solutions support multi-layered publication workflows, separating content production from storage, availability and presentation. This flexibility enables customers to quickly respond to changing business needs or capitalize on new digital opportunities.”

Karin Söderlund, chief executive officer, Infomaker added, “With the combined support and expertise Newscycle and Infomaker bring to the market, we believe we can achieve our ultimate goal of developing the media platform for everything, where any kind of publishing activity is supported, regardless of the size of the business, industry or geographical presence.”

 

The Covid-19 pandemic led to the country-wide lockdown on 25 March 2020. It will be two years tomorrow as I write this. What have we learned in this time? Maybe the meaning of resilience since small companies like us have had to rely on our resources and the forbearance of our employees as we have struggled to produce our trade platforms.

The print and packaging industries have been fortunate, although the commercial printing industry is still to recover. We have learned more about the digital transformation that affects commercial printing and packaging. Ultimately digital will help print grow in a country where we are still far behind in our paper and print consumption and where digital is a leapfrog technology that will only increase the demand for print in the foreseeable future.

Web analytics show that we now have readership in North America and Europe amongst the 90 countries where our five platforms reach. Our traffic which more than doubled in 2020, has at times gone up by another 50% in 2021. And advertising which had fallen to pieces in 2020 and 2021, has started its return since January 2022.

As the economy approaches real growth with unevenness and shortages a given, we are looking forward to the PrintPack India exhibition in Greater Noida. We are again appointed to produce the Show Daily on all five days of the show from 26 to 30 May 2022.

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