Nukkad Printer installs Canon imagePRESS C710 & imagePRESS V900 series

'Competition and price war main challenges in printing industry' – Pawas Shah

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Nukkad Printer
Canon imagePRESS C710 color production printer

Nukkad Printer was founded by Pawas Shah and Sanjay Joshi on 1 April 2014 in Kolkata with a vision to provide customers with hassle-free print solutions. Primarily serving the city of Kolkata with clients from across the world, Nukkad Printers provides finished print solutions on paper and board. It has print and paper experts on board with more than 45 years of experience to advise its clients on media selection and employ the best printing process and post-press embellishments. It has clients such as writing instrument manufacturers Linc and Joy Cosmetics in its kitty.

The printer largely employs digital print technology along with post-press methods such as cutting, creasing, thermal laminator, Wiro binders, IECHO Plotter (for cutting, creasing, perforation, half punching and V-grooving), corner rounding, sublimation machines and shrink wrapping machines to cater to its wide customer base.

Nukkad Printers recently installed Canon’s imagePRESS C710 color production printer and a Canon imagePRESS V900 series digital printing press. “Digital printing is the present and future of the printing industry. It is set to grow manifold in the coming years. We selected these machines purely because of their robust engines. These machines can print on 350 gsm imported textured boards and that’s a huge plus for us at Nukkad,” said Pawas Shah.

The company’s growth has been a bit stagnant in the last 2-3 years, primarily because of the Covid situation, he said, adding that the impact of the pandemic was quite significant on businesses. “However, we have recovered from the setback and are fully geared to move ahead.”

Competition and price wars are the main challenges we face in this business. We have installed a slew of post-press machines, specifically for digital printing. We look at taking a big leap in our growth in this fiscal and the following ones,” he concluded.

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