Nukkad Printer installs Canon imagePRESS C710 & imagePRESS V900 series

'Competition and price war main challenges in printing industry' – Pawas Shah

Nukkad Printer
Canon imagePRESS C710 color production printer

Nukkad Printer was founded by Pawas Shah and Sanjay Joshi on 1 April 2014 in Kolkata with a vision to provide customers with hassle-free print solutions. Primarily serving the city of Kolkata with clients from across the world, Nukkad Printers provides finished print solutions on paper and board. It has print and paper experts on board with more than 45 years of experience to advise its clients on media selection and employ the best printing process and post-press embellishments. It has clients such as writing instrument manufacturers Linc and Joy Cosmetics in its kitty.

The printer largely employs digital print technology along with post-press methods such as cutting, creasing, thermal laminator, Wiro binders, IECHO Plotter (for cutting, creasing, perforation, half punching and V-grooving), corner rounding, sublimation machines and shrink wrapping machines to cater to its wide customer base.

Nukkad Printers recently installed Canon’s imagePRESS C710 color production printer and a Canon imagePRESS V900 series digital printing press. “Digital printing is the present and future of the printing industry. It is set to grow manifold in the coming years. We selected these machines purely because of their robust engines. These machines can print on 350 gsm imported textured boards and that’s a huge plus for us at Nukkad,” said Pawas Shah.

The company’s growth has been a bit stagnant in the last 2-3 years, primarily because of the Covid situation, he said, adding that the impact of the pandemic was quite significant on businesses. “However, we have recovered from the setback and are fully geared to move ahead.”

Competition and price wars are the main challenges we face in this business. We have installed a slew of post-press machines, specifically for digital printing. We look at taking a big leap in our growth in this fiscal and the following ones,” he concluded.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

Indian Printer and Publisher founded in 1979 is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. It created the category of privately owned B2B print magazines in the country. And by its diversification in packaging, (Packaging South Asia), food processing and packaging (IndiFoodBev) and health and medical supply chain and packaging (HealthTekPak), and its community activities in training, research, and conferences (Ipp Services, Training and Research) the organization continues to create platforms that demonstrate the need for quality information, data, technology insights and events.

India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

India is one of the fastest growing economies in nominal and real terms – in a region poised for the highest change in year to year expenditure in printing equipment and consumables. Our 2024 media kit is ready, and it is the right time to take stock – to emphasize your visibility and relevance to your customers and turn potential markets into conversations.

– Naresh Khanna

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