Sona Papers enhances customer engagement with new chatbot

Offering round-the-clock, real-time assistance

556
Sona Papers
A fine paper specimen, part of Sona Papers' offerings. Photo IPP

Sona Papers, a Delhi-based paper provider, recently announced the launch of its chatbot named ORRI, designed to help customer engagement on its website.

According to the company, the chatbot, powered by advanced artificial intelligence and linked to WhatsApp, is poised to provide customers with an interactive and seamless experience, offering real-time assistance and valuable information about Sona Papers’ range of sustainable paper products. This initiative, the company says, reflects Sona Papers’ commitment to embracing innovative technologies and enhancing customer satisfaction.

Features of the Chatbot:

  • Instant assistance: The chatbot offers instant responses to customer queries, providing information on products, services, and sustainability initiatives.
  • Product recommendations: Using algorithms, the chatbot can suggest the most suitable paper products based on customers’ specific needs and preferences.
  • 24/7 availability: Customers can engage with the chatbot at any time, ensuring round-the-clock support and assistance.
  • Consistent information: The company says the chatbot delivers consistent and accurate information every time, avoiding the variability that can come with human interactions.
  • Sustainability Insights: The chatbot shares insights into Sona Papers’ commitment to environmental sustainability, detailing eco-friendly practices and certifications.
  • Personalization: It can be designed to understand customer preferences and provide interactions. This helps provide tailored recommendations and solutions.

“We are excited to introduce this state-of-the-art chatbot ORRI, as part of our ongoing efforts to provide an exceptional customer experience,” said Anup Verma, head of marketing and sales at Sona Papers. “This interactive tool reflects our dedication to leveraging technology for the benefit of our customers, making their interactions with sona Papers more informative and enjoyable.”

The company says the launch of the chatbot aligns with Sona Papers’ mission to not only deliver high-quality paper products but also to do so in an environmentally responsible and customer-centric manner. The company invites customers to explore the new chatbot and share feedback.

If you are satisfied with your sales, you probably don’t need us!

If you are happy with your equipment, consumables, and software sales to Indian printers, you probably don’t need us. But if you want to grow your sales or improve your marketing, then talk to us. Our research and consulting company, IppStar can assess your potential and addressable markets in light of the competition. We can discuss marketing, communication, and sales strategies for market entry, and for market growth.

For suppliers or service providers with a strategy and budget, I suggest you talk to us about using our hybrid print, web, video, and social media channels to impact your product communication. We are one of the world’s leading B2B publications in the print industry with hands-on practitioner and consulting experience – an understanding of business and financials, and some of the best technical writers. Our young team is ready to travel to meet you and your customers for content.

India’s fast-growing large economy has considerable headroom for print. Get our 2025 media kit and recalibrate your role in this dynamic market. Enhance your visibility and relevance to existing markets and turn potential customers into conversations.

Founded in 1979 as a technical newsletter, Indian Printer and Publisher is the oldest B2B trade publication in the multi-platform and multi-channel IPPGroup. IppStar [www.ippstar.org] is our Services, Training and Research organization.

Naresh Khanna – 20 January 2025

Subscribe Now

LEAVE A REPLY

Please enter your comment!
Please enter your name here