Minosha unveils Ricoh’s office laser printers

Ricoh's new innovations and technologies

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Ricoh P C311W and Ricoh M C251FW at the launch event.

Aiming to enhance office printing technology, Minosha India, a distributor of Ricoh”s products in India, has unveiled a range of office laser printers in the Mono and Color segments. Printers from the Mono segment include the Ricoh P 311 with a 4-line operation LCD display panel with a print speed of up to 32 ppm and Ricoh M 320F with a 4.3” color touch panel. The Color segment has the Ricoh P C311W and Ricoh M C251FW.

In a media briefing in Delhi, Steven Burger, vice-president, marketing, Ricoh, spoke about Minosha being the first to support any new innovations and technologies developed by Ricoh with its widespread distribution channel.

Minosha, with its widespread distribution channel, support desk and call center, provides each customer with the look and feel of the products. This helps us to engage with more customers. Richoh’s technology and Minosha’s service is what makes us competitive in the market,” Burger said.

Atul Thakker, managing director, Minosha India, highlighted the expansive network of over 50 channel partners spread across India, which he said was a testament to its commitment to taking Ricoh’s innovative solutions to every corner of the country.

Burger talked about the ‘Make in India’ initiative. “In India, it is very important to not ‘Make in China’. So we have started migrating and right now the plan of setting up a manufacturing unit in India is in the pipeline,” Burger said.

Even though the world is moving towards digital and remote work environment, Thakker is pretty confident about Ricoh’s office printers as he says the industry is growing at a rate of 10%. “Ricoh’s office printers with their automation feature, toner alerts and other innovations have an edge and are the differentiating factor in the industry of office printers,” Thakker said.

Founded in 1996, Minosha India has had a presence in the Indian market for over 27 years. In 2022, Minosha forged a strategic alliance with Ricoh to strengthen its promise to provide top-notch products and services.

In 2024, we are looking at full recovery and growth-led investment in Indian printing

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India is a large and tough terrain and while its book publishing and commercial printing industry have recovered and are increasingly embracing digital print, the Indian newspaper industry continues to recover its credibility and circulation. The signage industry is also recovering and new technologies and audiences such as digital 3D additive printing, digital textiles, and industrial printing are coming onto our pages. Diversification is a fact of life for our readers and like them, we will also have to adapt with agility to keep up with their business and technical information needs.

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